Top Ads on Auvergne-Rhône-Alpes Tourisme

Auvergne-Rhône-Alpes Tourisme Background Introduction:

Montagne, gastronomie, sport, culture... Rejoignez la communauté des amoureux d'Auvergne-Rhône-Alpes ! Photo bandeau : © P. Lebeau

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Auvergne-Rhône-Alpes Tourisme has been advertising and marketing on Facebook for many years. And Auvergne-Rhône-Alpes Tourisme has placed 140 of ads on the Facebook platform in the last month. In the past few years,Auvergne-Rhône-Alpes Tourisme has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Auvergne-Rhône-Alpes Tourisme on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Auvergne-Rhône-Alpes Tourisme. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Auvergne-Rhône-Alpes Tourisme.

BigSpy

1.Auvergne-Rhône-Alpes Tourisme Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Auvergne-Rhône-Alpes Tourisme  Auvergne-Rhône-Alpes Tourisme  Auvergne-Rhône-Alpes Tourisme
Page Categories  Tourist Information Center  Tourist Information Center  Tourist Information Center
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Auvergne-Rhône-Alpes Tourisme Marketing Objectives Analysis: 

Auvergne-Rhône-Alpes Tourisme has been operating in Tourist Information Center for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Auvergne-Rhône-Alpes Tourisme best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Auvergne-Rhône-Alpes Tourisme Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Auvergne Tourisme  Auvergne-Rhône-Alpes Auvergne-Rhône-Alpes 
Ad Copy Text  On vous imagine bien ici cet été Aimez notre page, on vous inspire  En attendant... Suivez nous & voyagez sur notre page ????  Pour voir ce genre de paysages, aimez notre page
Link Description  Voyagez en Auvergne-Rhône-Alpes !  Voyagez en Auvergne-Rhône-Alpes !  Voyagez en Auvergne-Rhône-Alpes !
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA  LIKE_PAGE  LIKE_PAGE  LIKE_PAGE
Text Word Count 70  58  49
Like 608  4067  69644

Auvergne-Rhône-Alpes Tourisme Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Auvergne-Rhône-Alpes Tourisme Top 1 ads got 608 likes. Auvergne-Rhône-Alpes Tourisme uses a sentence with the finishing touch title: “Auvergne Tourisme”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Auvergne-Rhône-Alpes Tourisme shared 70 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LIKE_PAGE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Auvergne-Rhône-Alpes Tourisme should continue to optimize the ad content.

3.Auvergne-Rhône-Alpes Tourisme Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-09-2020-06-14  2020-05-08-2020-05-13  2019-11-07-2019-12-26
Landing Page Link  https://www.facebook.com/135754865824  https://www.facebook.com/auvergnerhonealpestourisme/   https://www.facebook.com/auvergnerhonealpestourisme/?_sref_=10156427027995825&refid=7&_ft_=adid.23844493475280543:qid.6763779439251972639:mf_story_key.7839676541446297447:is_sponsored.1:ei.AI@AQKEaY2wxDmdr8MFsggwbGt-Zf9W0EbP8aXd__eDAlv3lTqHmy-kdm9RE5zDi96mSM4I4eL_hDVeo8bQkmbcKdll:top_level_post_id.10156427028005825:content_owner_id_new.135754865824:page_id.135754865824:src.22:story_location.5:story_attachment_style.share:view_time.1574815119:filter.h_nor:actrs.135754865824:page_insights.%7B%22135754865824%22:%7B%22page_id%22:135754865824,%22actor_id%22:135754865824,%22dm%22:%7B%22isShare%22:1,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1573225391,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B10156427028005825%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:135754865824,%22page_id%22:135754865824,%22post_id%22:10156427028005825,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Auvergne-Rhône-Alpes Tourisme are successful.

Auvergne-Rhône-Alpes Tourisme Creative Analysis: 

Auvergne-Rhône-Alpes Tourisme placed a Image ad in 2020-06-09-2020-06-14, and got 608 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Auvergne-Rhône-Alpes Tourisme Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Tunisia  Greece  N/A
Language  French  French  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Auvergne-Rhône-Alpes Tourisme has the best conversion in Tunisia, and can advertise more in Tunisia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Auvergne-Rhône-Alpes Tourisme Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-09-2020-06-14  2020-05-08-2020-05-13  2019-11-07-2019-12-26
During  6 days  6 days 50 days 
Like  608  4067  69644
Share  13  166  0
Comment  10  121  1430

Advertising effectiveness is a direct manifestation of advertising. Auvergne-Rhône-Alpes Tourisme ‘s Top 1 ad received 608 likes, 13 shares, 10 comments in just 6 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Auvergne-Rhône-Alpes Tourisme, helping Auvergne-Rhône-Alpes Tourisme to grasp the ad data more clearly.