Top Ads on Aura Aware

Aura Aware Background Introduction:

The Aura Aware is a smart distance awareness device that helps employees and customers remain a safe and healthy distance in public spaces.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Aura Aware has been advertising and marketing on Facebook for many years. And Aura Aware has placed 53 of ads on the Facebook platform in the last month. In the past few years,Aura Aware has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Aura Aware on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Aura Aware. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Aura Aware.

BigSpy

1.Aura Aware Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Aura Aware  Aura Aware  Aura Aware
Page Categories  Product/Service  Product/Service  Product/Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Aura Aware Marketing Objectives Analysis: 

Aura Aware has been operating in Product/Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Aura Aware best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Aura Aware Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  De slimme afstandsmeter  Distance awareness device Smart distance device 
Ad Copy Text  How to keep your business open, and your employees safe? Aura Aware - the smart distance awareness d...  no setting  no setting
Link Description  N/A  N/A  N/A
Website Link  aura-aware.com  aura-aware.com  aura-aware.com
CTA  LEARN_MORE  LEARN_MORE  SHOP_NOW
Text Word Count 180  0  0
Like 44  0  0

Aura Aware Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Aura Aware Top 1 ads got 44 likes. Aura Aware uses a sentence with the finishing touch title: “De slimme afstandsmeter”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Aura Aware shared 180 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Aura Aware should continue to optimize the ad content.

3.Aura Aware Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-05-11-2020-06-20  2020-05-29-2020-06-19  2020-05-19-2020-06-19
Landing Page Link  https://aura-aware.com/?utm_source=facebook&utm_medium=cpc&utm_campaign=IT_Conversions_LAL_cold&utm_content=IT_LAL_initiate_checkout_optimization+%5B25-34%5D&fbclid=IwAR0JENGpi4zLLOoRsqhUXdMxrPQhq5hRxRZv9I_NSPNXJeFJ0cMUB-Z9S4w  https://aura-aware.com/?utm_source=facebook&utm_medium=cpc&utm_campaign=%7B%7Bcampaign.name%7D%7D&utm_content=%7B%7Badset.name%7D%7D   https://aura-aware.com/nl/collections/all?utm_source=facebook&utm_medium=cpc&utm_campaign=%7B%7Bcampaign.name%7D%7D&utm_content=%7B%7Badset.name%7D%7D

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Aura Aware are successful.

Aura Aware Creative Analysis: 

Aura Aware placed a Video ad in 2020-05-11-2020-06-20, and got 44 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Aura Aware Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Brazil,Turkey  Italy  Italy
Language  Danish  English  Romanian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Aura Aware has the best conversion in Brazil,Turkey, and can advertise more in Brazil,Turkey in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Aura Aware Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-11-2020-06-20  2020-05-29-2020-06-19  2020-05-19-2020-06-19
During  41 days  22 days 32 days 
Like  44  0  0
Share  21  0  0
Comment  16  0  0

Advertising effectiveness is a direct manifestation of advertising. Aura Aware ‘s Top 1 ad received 44 likes, 21 shares, 16 comments in just 41 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Aura Aware, helping Aura Aware to grasp the ad data more clearly.