Top Ads on Atlas Voyages

Atlas Voyages Background Introduction:

Salut, je suis le Fennec d’Atlas Voyages.Prêts à découvrir le monde? A vos claviers … prêts … likez !

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Atlas Voyages has been advertising and marketing on Facebook for many years. And Atlas Voyages has placed 39 of ads on the Facebook platform in the last month. In the past few years,Atlas Voyages has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Atlas Voyages on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Atlas Voyages. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Atlas Voyages.

BigSpy

1.Atlas Voyages Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Atlas Voyages  Atlas Voyages  Atlas Voyages
Page Categories  Sightseeing Tour Agency  Sightseeing Tour Agency  Sightseeing Tour Agency
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Atlas Voyages Marketing Objectives Analysis: 

Atlas Voyages has been operating in Sightseeing Tour Agency for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Atlas Voyages best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Atlas Voyages Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Atlas Voyages  Atlas Voyages Top 5 des meilleures destinations de fin d’année 
Ad Copy Text  ✈️ Istanbul, la Majestueuse ✈️ Bonne ambiance, richesse culturelle et monuments historiques...  Réservez vite les dernières places à Istanbul et profitez de réductions très importantes pour l...  Top 5 des meilleures destinations de fin d’année ⬇️
Link Description  Réservez dès maintenant ➡️  Réservez vite les dernières places à Istanbul et profitez de réductions très importantes pour les départs suivants : du 8 au 31 Janvier ! Premier arrivé, premier servi ! ➡️ http://bit.ly/36mPQ3o Code Promo : BL12345  Voyages : faites le plein pour 2020    Istanbul – Turquie  Istanbul est communément appelée la ville aux 7 collines en référence à la façon dont elle a été construite. Ces collines offrent une vue imprenable sur la ville :  La colline du Palais Topkapi, dans le quartier de Sultanahmet ...
Website Link  Atlasvoyages.com  www.facebook.com  bit.ly
CTA  SIGN_UP    
Text Word Count 255  227  58
Like 2123  6109  1632

Atlas Voyages Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Atlas Voyages Top 1 ads got 2123 likes. Atlas Voyages uses a sentence with the finishing touch title: “Atlas Voyages”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Atlas Voyages shared 255 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SIGN_UP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Atlas Voyages should continue to optimize the ad content.

3.Atlas Voyages Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-03-02-2020-03-13  2020-01-07-2020-01-17  2019-12-26-2019-12-30
Landing Page Link  http://Atlasvoyages.com/  https://www.facebook.com/lefennecdatlas/photos/p.2934842989869992/2934842989869992/?type=3   https://www.graziamaroc.ma/articles/top-5-des-meilleures-destinations-de-fin-d--annaee/ZBAZAHCB

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Atlas Voyages are successful.

Atlas Voyages Creative Analysis: 

Atlas Voyages placed a Image ad in 2020-03-02-2020-03-13, and got 2123 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Atlas Voyages Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  French  French  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Atlas Voyages has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Atlas Voyages Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-02-2020-03-13  2020-01-07-2020-01-17  2019-12-26-2019-12-30
During  12 days  11 days 5 days 
Like  2123  6109  1632
Share  142  49  28
Comment  422  36  11

Advertising effectiveness is a direct manifestation of advertising. Atlas Voyages ‘s Top 1 ad received 2123 likes, 142 shares, 422 comments in just 12 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Atlas Voyages, helping Atlas Voyages to grasp the ad data more clearly.