Top Ads on AssetWise

AssetWise Background Introduction:

#AssetWise #อสังหาริมทรัพย์ #Happiness of Living

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

AssetWise has been advertising and marketing on Facebook for many years. And AssetWise has placed 190 of ads on the Facebook platform in the last month. In the past few years,AssetWise has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for AssetWise on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for AssetWise. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from AssetWise.

BigSpy

1.AssetWise Top 3 Ads Basic Understanding

   top1  top2  top3
Name  AssetWise  AssetWise  AssetWise
Page Categories  Real Estate  Real Estate  Real Estate
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

AssetWise Marketing Objectives Analysis: 

AssetWise has been operating in Real Estate for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. AssetWise best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.AssetWise Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  เริ่ม 1.99 ลบ.* จอง 0 บาท*  ก้าวไปจองคอนโดเพียง 999 บาท* ลงทะเบียนรับส่วนลดสูงสุด 170,000 บาท 
Ad Copy Text  -   ชีวิต กับ สะพานใหม่ By AssetWise ✅ จอง 999 บาท...  -
Link Description  พร้อมอยู่ ฟรีทุกค่าใช้จ่าย*  6 โครงการพร้อมอยู่ทำเลสะพานใหม่  จอง+สัญญาเพียง 999 บาท*
Website Link  bit.ly  bit.ly  assetwise.co.th
CTA  SIGN_UP  SIGN_UP  SIGN_UP
Text Word Count 643  2268  839
Like 13  21  67

AssetWise Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. AssetWise Top 1 ads got 13 likes. AssetWise uses a sentence with the finishing touch title: “เริ่ม 1.99 ลบ.* จอง 0 บาท*”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. AssetWise shared 643 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SIGN_UP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. AssetWise should continue to optimize the ad content.

3.AssetWise Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-01-2020-06-18  2020-06-11-2020-06-16  2020-06-08-2020-06-16
Landing Page Link  https://assetwise.co.th/condominium/modiz-station/?utm_source=FB_ad1_999_Jobber&utm_medium=ads&utm_campaign=FB_ad1_999_Jobber  https://assetwise.co.th/sapanmai/?utm_source=fb_singleads_hubsapanmai&utm_medium=singleads&utm_campaign=hubsapanmai&fbclid=IwAR2ga87TuJ-TkPKop-UCaoiQpkUHaCLxrVZtpStTuRtED84MV6eo8enMUbc   https://assetwise.co.th/condominium/kavetown-shift/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by AssetWise are successful.

AssetWise Creative Analysis: 

AssetWise placed a Image ad in 2020-06-01-2020-06-18, and got 13 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.AssetWise Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Japan  N/A
Language  Thai  Thai  Thai

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

AssetWise has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.AssetWise Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-01-2020-06-18  2020-06-11-2020-06-16  2020-06-08-2020-06-16
During  18 days  6 days 9 days 
Like  13  21  67
Share  1  2  7
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. AssetWise ‘s Top 1 ad received 13 likes, 1 shares, 0 comments in just 18 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for AssetWise, helping AssetWise to grasp the ad data more clearly.