Top Ads on Arsenal

Arsenal Background Introduction:

Welcome to the official Facebook page of Arsenal Football Club.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Arsenal has been advertising and marketing on Facebook for many years. And Arsenal has placed 308 of ads on the Facebook platform in the last month. In the past few years,Arsenal has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Arsenal on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Arsenal. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Arsenal.

BigSpy

1.Arsenal Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Arsenal  Arsenal  Arsenal
Page Categories  Product/Service  Sports Team  Commercial & Industrial Equipment Supplier
Marketing Objectives Other  Other  Other
ECommerce Softwares  woocommerce  N/A  wordpress

Arsenal Marketing Objectives Analysis: 

Arsenal has been operating in Product/Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Arsenal best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Arsenal Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  N/A  Ready For Sport | Adidas See What's New. 
Ad Copy Text  no setting  Ready. adidas Football | #ReadyForSport  We're continually making improvements to give you the best strength equipment on the market. View a...
Link Description  N/A  N/A  We've launched new products, we've redesigned our website and redesigned our catalog. See all the latest from Arsenal Strength.
Website Link  www.arsenalcraft.com.br  www.facebook.com  www.MyArsenalStrength.com
CTA  SHOP_NOW    LEARN_MORE
Text Word Count 0  41  177
Like 0  14061  3028

Arsenal Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Arsenal Top 1 ads got 0 likes. Arsenal uses a sentence with the finishing touch title: “N/A”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Arsenal shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Arsenal should continue to optimize the ad content.

3.Arsenal Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Video
Ad Time   2020-06-17-2020-06-19  2020-06-16-2020-06-19  2019-11-03-2020-06-18
Landing Page Link  https://www.arsenalcraft.com.br/produto/kit-pintura-miniaturas-para-iniciantes/  https://www.facebook.com/20669912712/posts/10158141922547713/   https://www.myarsenalstrength.com/?fbclid=IwAR0L_qTz8tlrPogzfHwqtQVfFXmeZvPFQl233WxZyrU7iKGU23ZnCIKkCnE

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Arsenal are successful.

Arsenal Creative Analysis: 

Arsenal placed a Image ad in 2020-06-17-2020-06-19, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Arsenal Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Brazil  Trinidad and Tobago  United Arab Emirates,Egypt
Language  N/A  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Arsenal has the best conversion in Brazil, and can advertise more in Brazil in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Arsenal Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-19  2020-06-16-2020-06-19  2019-11-03-2020-06-18
During  3 days  4 days 229 days 
Like  0  14061  3028
Share  0  2768  90
Comment  0  475  13

Advertising effectiveness is a direct manifestation of advertising. Arsenal ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Arsenal, helping Arsenal to grasp the ad data more clearly.