Top Ads on Arriva Polska
Arriva Polska Background Introduction:
Na polskim rynku jesteśmy obecni od ponad 10 lat. Arriva jest jedynym operatorem świadczącym jednocześnie usługi kolejowe i autobusowe na liniach miejskich, regionalnych i dalekobieżnych.
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
Arriva Polska has been advertising and marketing on Facebook for many years. And Arriva Polska has placed 4 of ads on the Facebook platform in the last month. In the past few years,Arriva Polska has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for Arriva Polska on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Arriva Polska. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Arriva Polska.
1.Arriva Polska Top 3 Ads Basic Understanding
|Name||Arriva Polska||Arriva Polska||Arriva Polska|
|Page Categories||School Transportation Service||School Transportation Service||School Transportation Service|
Arriva Polska Marketing Objectives Analysis:
Arriva Polska has been operating in School Transportation Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Arriva Polska best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.Arriva Polska Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||Dyspozytor w komunikacji miejskiej - Warszawa||Elektromechanik - Warszawa||Manager Kierowców - Warszawa|
|Ad Copy Text||Opis stanowiska: • Ścisła współpraca z komórkami służb technicznych, ruchowych zajezdni ora...||Opis stanowiska: • Dbałość o stan techniczny pojazdów • Wykonywanie przeglądów okresowych ...||Zadania: • Współpraca z Managerem Bazy i Dyspozytorami przy realizacji zadań przewozowych podle...|
|Link Description||Arriva Polska||Arriva Polska||Arriva Polska|
|Text Word Count||1798||1132||1753|
Arriva Polska Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. Arriva Polska Top 1 ads got 8 likes. Arriva Polska uses a sentence with the finishing touch title: “Dyspozytor w komunikacji miejskiej - Warszawa”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. Arriva Polska shared 1798 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is APPLY_NOW.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Arriva Polska should continue to optimize the ad content.
3.Arriva Polska Top 3 Ads Creative Selection
|Landing Page Link||https://www.facebook.com/job_opening/2327265170892424/?source=post||https://www.facebook.com/557334594398453/posts/1606072746191294/||https://www.facebook.com/job_opening/380128752715813/?source=post|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Arriva Polska are successful.
Arriva Polska Creative Analysis:
Arriva Polska placed a Image ad in 2019-04-14-2019-04-18, and got 8 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.Arriva Polska Top 3 Ads Audience Analysis:
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
Arriva Polska has the best conversion in Poland, and can advertise more in Poland in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.Arriva Polska Top 3 Ads Performance Display
|During||5 days||7 days||5 days|
Advertising effectiveness is a direct manifestation of advertising. Arriva Polska ‘s Top 1 ad received 8 likes, 5 shares, 0 comments in just 5 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Arriva Polska, helping Arriva Polska to grasp the ad data more clearly.