Top Ads on Arm & Hammer

Arm & Hammer Background Introduction:

Building on over 165 years of trusted experience, our passion is providing simple solutions for making household tasks easier than ever.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Arm & Hammer has been advertising and marketing on Facebook for many years. And Arm & Hammer has placed 47 of ads on the Facebook platform in the last month. In the past few years,Arm & Hammer has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Arm & Hammer on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Arm & Hammer. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Arm & Hammer.


1.Arm & Hammer Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Arm & Hammer  Arm & Hammer  Arm & Hammer
Page Categories  Product/Service  Household Supplies  Product/Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  N/A  N/A

Arm & Hammer Marketing Objectives Analysis: 

Arm & Hammer has been operating in Product/Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Arm & Hammer best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Arm & Hammer Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  اللعب و أربح  Natural and effective cleaning N/A 
Ad Copy Text  no setting  More power to you! Remove stains and deodorize with ease.  "Being a nurse during the COVID-19 pandemic is mentally, emotionally, and physically draining. But n...
Link Description  Arm & Hammer Baking Soda  1.2. Clean!  N/A
Website Link
Text Word Count 0  57  404
Like 0  66  594

Arm & Hammer Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Arm & Hammer Top 1 ads got 0 likes. Arm & Hammer uses a sentence with the finishing touch title: “اللعب و أربح”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Arm & Hammer shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Arm & Hammer should continue to optimize the ad content.

3.Arm & Hammer Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2020-05-27-2020-06-08  2020-04-16-2020-05-31  2020-05-20-2020-05-30
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Arm & Hammer are successful.

Arm & Hammer Creative Analysis: 

Arm & Hammer placed a Image ad in 2020-05-27-2020-06-08, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Arm & Hammer Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  United Kingdom  United States
Language  Danish  English  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Arm & Hammer has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Arm & Hammer Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-27-2020-06-08  2020-04-16-2020-05-31  2020-05-20-2020-05-30
During  13 days  46 days 11 days 
Like  0  66  594
Share  0  9  21
Comment  0  4  23

Advertising effectiveness is a direct manifestation of advertising. Arm & Hammer ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 13 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Arm & Hammer, helping Arm & Hammer to grasp the ad data more clearly.