Top Ads on Archer's Adventure

Archer's Adventure Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Archer's Adventure has been advertising and marketing on Facebook for many years. And Archer's Adventure has placed 58 of ads on the Facebook platform in the last month. In the past few years,Archer's Adventure has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Archer's Adventure on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Archer's Adventure. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Archer's Adventure.

BigSpy

1.Archer's Adventure Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Archer's Adventure  Archer's Adventure  Archer's Adventure
Page Categories  Video Game  Video Game  Video Game
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Archer's Adventure Marketing Objectives Analysis: 

Archer's Adventure has been operating in Video Game for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Archer's Adventure best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Archer's Adventure Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Archer's Adventure: Action RPG  Archer's Adventure: Action RPG 弓手養成記 
Ad Copy Text  Save the world from the little evil  Save the world from the little evil  -
Link Description  N/A  N/A  N/A
Website Link  itunes.apple.com  itunes.apple.com  itunes.apple.com
CTA  PLAY_GAME  PLAY_GAME  PLAY_GAME
Text Word Count 36  36  288
Like 29  3  0

Archer's Adventure Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Archer's Adventure Top 1 ads got 29 likes. Archer's Adventure uses a sentence with the finishing touch title: “Archer's Adventure: Action RPG”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Archer's Adventure shared 36 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is PLAY_GAME.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Archer's Adventure should continue to optimize the ad content.

3.Archer's Adventure Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-01-31-2020-02-03  2020-01-29-2020-01-29  2020-01-16-2020-01-16
Landing Page Link  http://itunes.apple.com/app/id1454336144  http://itunes.apple.com/app/id1454336144   https://itunes.apple.com/app/id1454336144

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Archer's Adventure are successful.

Archer's Adventure Creative Analysis: 

Archer's Adventure placed a Video ad in 2020-01-31-2020-02-03, and got 29 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Archer's Adventure Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  English  English  Chinese (Traditional)

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Archer's Adventure has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Archer's Adventure Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-01-31-2020-02-03  2020-01-29-2020-01-29  2020-01-16-2020-01-16
During  4 days  1 days 1 days 
Like  29  3  0
Share  1  1  0
Comment  2  0  0

Advertising effectiveness is a direct manifestation of advertising. Archer's Adventure ‘s Top 1 ad received 29 likes, 1 shares, 2 comments in just 4 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Archer's Adventure, helping Archer's Adventure to grasp the ad data more clearly.