Top Ads on Arca Parque

Arca Parque Background Introduction:

Lazer e natureza agora juntos. Complexo de Lazer em Trindade, GO. #MeuSonhodeChácara

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Arca Parque has been advertising and marketing on Facebook for many years. And Arca Parque has placed 28 of ads on the Facebook platform in the last month. In the past few years,Arca Parque has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Arca Parque on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Arca Parque. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Arca Parque.

1.Arca Parque Top 3 Ads Basic Understanding

	top1	top2	top3
Name	Arca Parque	Arca Parque	Arca Parque
Page Categories	Water Park	Water Park	Water Park
Marketing Objectives	Other	Other	Other
ECommerce Softwares	N/A	N/A	N/A

Arca Parque Marketing Objectives Analysis:

Arca Parque has been operating in Water Park for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Arca Parque best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Arca Parque Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

	top1	top2	top3
Ad Headline	O Bloquinho Mais Completo do Carnaval	Se conecte com a natureza!	Se conecte com a natureza!
Ad Copy Text	Seu Carnaval com Diversão de Sobra! Piscina, Samba, Trilhas, Fazendinha e um Restaurante com Buffet...	Seus filhos irão adorar conhecer a mimosa e os amigos dela na nossa Mini Fazenda! Dá até para and...	Seus filhos irão adorar conhecer a mimosa e os amigos dela na nossa Mini Fazenda! Dá até para and...
Link Description	N/A	Descontos válidos para compras feitas pelo site.	Descontos válidos para compras feitas pelo site.
Website Link	arcaparque.com.br	bit.ly	bit.ly
CTA	GET_OFFER	SHOP_NOW	SHOP_NOW
Text Word Count	185	247	247
Like	23	0	14

Arca Parque Top 1 Ad Content Analysis：

Ad title: Text is an extension of the creative. Arca Parque Top 1 ads got 23 likes. Arca Parque uses a sentence with the finishing touch title: “O Bloquinho Mais Completo do Carnaval”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Arca Parque shared 185 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is GET_OFFER.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Arca Parque should continue to optimize the ad content.

3.Arca Parque Top 3 Ads Creative Selection

	top1	top2	top3
Creative Type	Carousel	Image	Image
Ad Time	2020-02-24-2020-02-24	2019-03-22-2019-05-07	2019-03-22-2019-05-07
Landing Page Link	https://arcaparque.com.br/loja/?utm_source=facebook&utm_medium=facebook_ads&utm_campaing=qtc_arca-parque_fev2020_facebook-ads_aquisicao_consideracao_visitas-site_post-link_ingressos	https://www.arcaparque.com.br/loja/?utm_source=Facebook&utm_medium=cpc&utm_campaign=Ingressos&utm_term=Destino+Loja	https://www.arcaparque.com.br/loja/?utm_source=Facebook&utm_medium=cpc&utm_campaign=Ingressos&utm_term=Destino+Loja

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Arca Parque are successful.

Arca Parque Creative Analysis:

Arca Parque placed a Carousel ad in 2020-02-24-2020-02-24, and got 23 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Arca Parque Top 3 Ads Audience Analysis:

	top1	top2	top3
Country	N/A	Brazil	Brazil
Language	Portuguese	Portuguese	Portuguese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Arca Parque has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Arca Parque Top 3 Ads Performance Display

	top1	top2	top3
Ad Time	2020-02-24-2020-02-24	2019-03-22-2019-05-07	2019-03-22-2019-05-07
During	1 days	47 days	47 days
Like	23	0	14
Share	1	0	2
Comment	1	0	1

Advertising effectiveness is a direct manifestation of advertising. Arca Parque ‘s Top 1 ad received 23 likes, 1 shares, 1 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Arca Parque, helping Arca Parque to grasp the ad data more clearly.