Top Ads on Angkasa Pura Airports

Angkasa Pura Airports Background Introduction:

Official Facebook Page of PT Angkasa Pura I (Persero). Our Airports: DPS, SUB, UPG, BPN, JOG, BDJ, MDC, LOP, KOE, SRG, SOC, AMQ, BIK.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Angkasa Pura Airports has been advertising and marketing on Facebook for many years. And Angkasa Pura Airports has placed 7 of ads on the Facebook platform in the last month. In the past few years,Angkasa Pura Airports has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Angkasa Pura Airports on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Angkasa Pura Airports. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Angkasa Pura Airports.

BigSpy

1.Angkasa Pura Airports Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Angkasa Pura Airports  Angkasa Pura Airports  Angkasa Pura Airports
Page Categories  Airport Terminal  Airport Terminal  Airport Terminal
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Angkasa Pura Airports Marketing Objectives Analysis: 

Angkasa Pura Airports has been operating in Airport Terminal for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Angkasa Pura Airports best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Angkasa Pura Airports Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Angkasa Pura Airports  Angkasa Pura Airports Angkasa Pura Airports (@ap_airports) • Instagram photos and videos 
Ad Copy Text  "Like" dan dapatkan informasi seputar peraturan dan fasilitas di dalam pesawat lainnya.  "Like" dan dapatkan informasi seputar peraturan dan fasilitas di dalam pesawat lainnya.  Bandara I Gusti Ngurah Rai Bali jadi salah satu bandara yang paling ramai akan penerbangan internasi...
Link Description  Official Facebook Page of PT Angkasa Pura I (Persero). Our Airports: DPS, SUB, UPG, BPN, JOG, BDJ, MDC, LOP, KOE, SRG, SOC, AMQ, BIK.  Official Facebook Page of PT Angkasa Pura I (Persero). Our Airports: DPS, SUB, UPG, BPN, JOG, BDJ, MDC, LOP, KOE, SRG, SOC, AMQ, BIK.  64.3k Followers, 516 Following, 1,118 Posts - See Instagram photos and videos from Angkasa Pura Airports (@ap_airports)
Website Link  www.facebook.com  www.facebook.com  instagram.com
CTA  LIKE_PAGE  LIKE_PAGE  VIEW_INSTAGRAM_PROFILE
Text Word Count 87  87  783
Like 169  230  0

Angkasa Pura Airports Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Angkasa Pura Airports Top 1 ads got 169 likes. Angkasa Pura Airports uses a sentence with the finishing touch title: “Angkasa Pura Airports”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Angkasa Pura Airports shared 87 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LIKE_PAGE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Angkasa Pura Airports should continue to optimize the ad content.

3.Angkasa Pura Airports Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-04-09-2019-04-13  2019-04-09-2019-04-13  2019-04-11-2019-04-13
Landing Page Link  https://www.facebook.com/135398079997913/posts/1072368342967544/  https://www.facebook.com/angkasapura.airports/   http://instagram.com/ap_airports

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Angkasa Pura Airports are successful.

Angkasa Pura Airports Creative Analysis: 

Angkasa Pura Airports placed a Image ad in 2019-04-09-2019-04-13, and got 169 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Angkasa Pura Airports Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Indonesia  Indonesia  Indonesia
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Angkasa Pura Airports has the best conversion in Indonesia, and can advertise more in Indonesia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Angkasa Pura Airports Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-09-2019-04-13  2019-04-09-2019-04-13  2019-04-11-2019-04-13
During  5 days  5 days 3 days 
Like  169  230  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Angkasa Pura Airports ‘s Top 1 ad received 169 likes, 0 shares, 0 comments in just 5 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Angkasa Pura Airports, helping Angkasa Pura Airports to grasp the ad data more clearly.