Top Ads on Anantara Hotels Resorts & Spas

Anantara Hotels Resorts & Spas Background Introduction:

The Anantara experience was born in 2001 in Thailand’s historic seaside retreat of Hua Hin. Today’s portfolio spans Cambodia, China, Indonesia, Maldives, Mozambique, Oman, Portugal, Qatar, Sri Lanka, Thailand, UAE, Vietnam and Zambia.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Anantara Hotels Resorts & Spas has been advertising and marketing on Facebook for many years. And Anantara Hotels Resorts & Spas has placed 197 of ads on the Facebook platform in the last month. In the past few years,Anantara Hotels Resorts & Spas has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Anantara Hotels Resorts & Spas on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Anantara Hotels Resorts & Spas. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Anantara Hotels Resorts & Spas.

BigSpy

1.Anantara Hotels Resorts & Spas Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Anantara Hotels Resorts & Spas  Anantara Hotels Resorts & Spas  Anantara Hotels Resorts & Spas
Page Categories  Hotel Resort  Beach Resort  Hotel Resort
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Anantara Hotels Resorts & Spas Marketing Objectives Analysis: 

Anantara Hotels Resorts & Spas has been operating in Hotel Resort for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Anantara Hotels Resorts & Spas best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Anantara Hotels Resorts & Spas Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Anantara Hotels Resorts & Spas  Phangan Paradise Sale! Extra-value eGifts 
Ad Copy Text  -  Escape from it all to a castaway fantasy on the quieter side of Koh Phangan. Hide away in a private ...  Enjoy 30% extra value with your next Anantara escape. Buy a USD 100 voucher, get USD 130 value Buy...
Link Description  N/A  N/A  Plan a dream escape.
Website Link  anantara.megatix.in.th  bit.ly  egiftcard.anantara.com
CTA  SHOP_NOW  LEARN_MORE  BOOK_TRAVEL
Text Word Count 301  771  407
Like 107  169  32

Anantara Hotels Resorts & Spas Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Anantara Hotels Resorts & Spas Top 1 ads got 107 likes. Anantara Hotels Resorts & Spas uses a sentence with the finishing touch title: “Anantara Hotels Resorts & Spas”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Anantara Hotels Resorts & Spas shared 301 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Anantara Hotels Resorts & Spas should continue to optimize the ad content.

3.Anantara Hotels Resorts & Spas Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Video  Image
Ad Time   2020-06-15-2020-06-18  2020-06-10-2020-06-16  2020-06-02-2020-06-12
Landing Page Link  https://anantara.megatix.in.th/v1  https://www.anantara.com/en/rasananda-koh-phangan/phangan-paradise-sale   https://egiftcard.anantara.com/en?utm_source=facebook&utm_medium=Social&utm_campaign=CORP_eGiftVoucher_Social_EN_Sojern&utm_term=anantaracorporate&utm_content=otherbanner

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Anantara Hotels Resorts & Spas are successful.

Anantara Hotels Resorts & Spas Creative Analysis: 

Anantara Hotels Resorts & Spas placed a Carousel ad in 2020-06-15-2020-06-18, and got 107 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Anantara Hotels Resorts & Spas Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Thailand  India  N/A
Language  English  Indonesian  Romanian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Anantara Hotels Resorts & Spas has the best conversion in Thailand, and can advertise more in Thailand in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Anantara Hotels Resorts & Spas Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-15-2020-06-18  2020-06-10-2020-06-16  2020-06-02-2020-06-12
During  4 days  7 days 11 days 
Like  107  169  32
Share  7  33  1
Comment  3  1  1

Advertising effectiveness is a direct manifestation of advertising. Anantara Hotels Resorts & Spas ‘s Top 1 ad received 107 likes, 7 shares, 3 comments in just 4 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Anantara Hotels Resorts & Spas, helping Anantara Hotels Resorts & Spas to grasp the ad data more clearly.