Top Ads on American Homes Program

American Homes Program Background Introduction:

American homes program was designed to help educate individuals of unique home buying opportunities

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

American Homes Program has been advertising and marketing on Facebook for many years. And American Homes Program has placed 10 of ads on the Facebook platform in the last month. In the past few years,American Homes Program has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for American Homes Program on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for American Homes Program. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from American Homes Program.

BigSpy

1.American Homes Program Top 3 Ads Basic Understanding

   top1  top2  top3
Name  American Homes Program  American Homes Program  American Homes Program
Page Categories  Housing Assistance Service  Housing Assistance Service  Housing Assistance Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

American Homes Program Marketing Objectives Analysis: 

American Homes Program has been operating in Housing Assistance Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. American Homes Program best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.American Homes Program Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Rent It 'Til You Own It!  Connect in Messenger Connect in Messenger 
Ad Copy Text  Your Rent ▶️ Becomes a House Payment! Rent To Own Homes - Move In Ready! ????  Affordable Rent To Own Homes Min - 450 Score Stop Renting & Start Owning  Affordable Rent To Own Homes Min - 450 Score Stop Renting & Start Owning
Link Description  ⭐️⭐️ Rent To Own Homes are easier than you can imagine!  N/A  N/A
Website Link  fb.com  m.me  m.me
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 81  74  74
Like 429  14  26

American Homes Program Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. American Homes Program Top 1 ads got 429 likes. American Homes Program uses a sentence with the finishing touch title: “Rent It 'Til You Own It! ”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. American Homes Program shared 81 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. American Homes Program should continue to optimize the ad content.

3.American Homes Program Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Carousel  Carousel
Ad Time   2020-03-26-2020-05-22  2020-04-03-2020-04-03  2020-04-03-2020-04-03
Landing Page Link  https://www.facebook.com/messenger_doc/  https://www.messenger.com/login.php?next=https://www.messenger.com/t/354183528833597/?messaging_source%3Dsource%253Apages%253Amessage_shortlink   https://www.messenger.com/login.php?next=https://www.messenger.com/t/354183528833597/?messaging_source%3Dsource%253Apages%253Amessage_shortlink

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by American Homes Program are successful.

American Homes Program Creative Analysis: 

American Homes Program placed a Image ad in 2020-03-26-2020-05-22, and got 429 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.American Homes Program Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  English  Dutch  Dutch

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

American Homes Program has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.American Homes Program Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-26-2020-05-22  2020-04-03-2020-04-03  2020-04-03-2020-04-03
During  58 days  1 days 1 days 
Like  429  14  26
Share  83  1  6
Comment  82  1  2

Advertising effectiveness is a direct manifestation of advertising. American Homes Program ‘s Top 1 ad received 429 likes, 83 shares, 82 comments in just 58 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for American Homes Program, helping American Homes Program to grasp the ad data more clearly.