Top Ads on American Prime Lending

American Prime Lending Background Introduction:

Whether you’re a first time home buyer, or looking to refinance your home, we make the process simple and easy for you. Apply for a mortgage anytime, anywhere, on any device, and we’ll analyze bank and mortgage company data to find you the best rate!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

American Prime Lending has been advertising and marketing on Facebook for many years. And American Prime Lending has placed 15 of ads on the Facebook platform in the last month. In the past few years,American Prime Lending has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for American Prime Lending on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for American Prime Lending. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from American Prime Lending.


1.American Prime Lending Top 3 Ads Basic Understanding

   top1  top2  top3
Name  American Prime Lending  American Prime Lending  American Prime Lending
Page Categories  Mortgage Brokers  Mortgage Brokers  Mortgage Brokers
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

American Prime Lending Marketing Objectives Analysis: 

American Prime Lending has been operating in Mortgage Brokers for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. American Prime Lending best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.American Prime Lending Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Save tens of thousands over the course of your loan!  Refinance your home now! Save tens of thousands over the course of your loan! 
Ad Copy Text  no setting  no setting  no setting
Link Description  Personal Service, Big Savings.  Personal Service, Big Savings.  Personal Service, Big Savings.
Website Link
Text Word Count 0  0  0
Like 0  0  0

American Prime Lending Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. American Prime Lending Top 1 ads got 0 likes. American Prime Lending uses a sentence with the finishing touch title: “Save tens of thousands over the course of your loan!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. American Prime Lending shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. American Prime Lending should continue to optimize the ad content.

3.American Prime Lending Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-04-20-2020-04-28  2020-04-20-2020-04-28  2020-04-20-2020-04-28
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by American Prime Lending are successful.

American Prime Lending Creative Analysis: 

American Prime Lending placed a Image ad in 2020-04-20-2020-04-28, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.American Prime Lending Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

American Prime Lending has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.American Prime Lending Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-20-2020-04-28  2020-04-20-2020-04-28  2020-04-20-2020-04-28
During  9 days  9 days 9 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. American Prime Lending ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 9 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for American Prime Lending, helping American Prime Lending to grasp the ad data more clearly.