Top Ads on Amer Group

Amer Group Background Introduction:

Founded by Chairman and CEO Mansour Amer in 1985, Amer operates as one of the largest privately held corporations in Egypt.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Amer Group has been advertising and marketing on Facebook for many years. And Amer Group has placed 62 of ads on the Facebook platform in the last month. In the past few years,Amer Group has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Amer Group on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Amer Group. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Amer Group.


1.Amer Group Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Amer Group  Amer Group  Amer Group
Page Categories  Real Estate Developer  Real Estate Developer  Real Estate Developer
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Amer Group Marketing Objectives Analysis: 

Amer Group has been operating in Real Estate Developer for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Amer Group best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Amer Group Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Amer Group  Amer Group Amer Group 
Ad Copy Text  امتلك شقتك في پورتو سعيد بإجمالي سعر يبدأ من ٨١٣٬٠٠٠ جن...  Own your apartment in PW happy with a total price starting from £ 813,000 and up to 6 years. Happy ...  پورتو هليوپليس .. عبقرية المكان! امتلك بيتك الجديد في قل...
Link Description  Port Said  Port Said  N/A
Website Link
Text Word Count 217  147  519
Like 31  44  5

Amer Group Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Amer Group Top 1 ads got 31 likes. Amer Group uses a sentence with the finishing touch title: “Amer Group”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Amer Group shared 217 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is GET_OFFER.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Amer Group should continue to optimize the ad content.

3.Amer Group Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-14-2020-06-19  2020-06-05-2020-06-16  2020-06-10-2020-06-12
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Amer Group are successful.

Amer Group Creative Analysis: 

Amer Group placed a Image ad in 2020-06-14-2020-06-19, and got 31 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Amer Group Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Egypt  Egypt  Egypt
Language  Portuguese  Portuguese  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Amer Group has the best conversion in Egypt, and can advertise more in Egypt in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Amer Group Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-14-2020-06-19  2020-06-05-2020-06-16  2020-06-10-2020-06-12
During  6 days  12 days 3 days 
Like  31  44  5
Share  2  1  0
Comment  46  25  0

Advertising effectiveness is a direct manifestation of advertising. Amer Group ‘s Top 1 ad received 31 likes, 2 shares, 46 comments in just 6 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Amer Group, helping Amer Group to grasp the ad data more clearly.