Top Ads on Alpha Paw

Alpha Paw Background Introduction:

Not all dog supplements are created equal. We believe in providing your pup the best quality, 100% natural ingredients locally sourced and made in the USA.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Alpha Paw has been advertising and marketing on Facebook for many years. And Alpha Paw has placed 88 of ads on the Facebook platform in the last month. In the past few years,Alpha Paw has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Alpha Paw on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Alpha Paw. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Alpha Paw.

BigSpy

1.Alpha Paw Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Alpha Paw  Alpha Paw  Alpha Paw
Page Categories  Pet Supplies  Vitamins/Supplements  Pet Supplies
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Alpha Paw Marketing Objectives Analysis: 

Alpha Paw has been operating in Pet Supplies for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Alpha Paw best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Alpha Paw Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  20% OFF ❯❯ Code "GIFT20"  ⚡ PawRamp Flash Sale ⚡ 15% OFF ❯❯ Code GIFT15 
Ad Copy Text  no setting  no setting  no setting
Link Description  ⭐️⭐️⭐️⭐️⭐️ (5/5)  15% OFF Today ❯❯ Code GIFT15  ⭐️⭐️⭐️⭐️⭐️ (5/5) 1200+ Reviews
Website Link  www.alphapaw.com  www.alphapaw.com  www.alphapaw.com
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 0  0  0
Like 0  0  0

Alpha Paw Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Alpha Paw Top 1 ads got 0 likes. Alpha Paw uses a sentence with the finishing touch title: “20% OFF ❯❯ Code "GIFT20"”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Alpha Paw shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Alpha Paw should continue to optimize the ad content.

3.Alpha Paw Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-05-25-2020-06-20  2020-05-05-2020-06-20  2020-06-04-2020-06-20
Landing Page Link  https://www.alphapaw.com/products/pawramp  https://www.alphapaw.com/products/pawramp   https://www.alphapaw.com/products/pawramp-2-0

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Alpha Paw are successful.

Alpha Paw Creative Analysis: 

Alpha Paw placed a Video ad in 2020-05-25-2020-06-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Alpha Paw Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  United States  N/A
Language  N/A  English  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Alpha Paw has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Alpha Paw Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-25-2020-06-20  2020-05-05-2020-06-20  2020-06-04-2020-06-20
During  27 days  47 days 17 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Alpha Paw ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 27 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Alpha Paw, helping Alpha Paw to grasp the ad data more clearly.