Top Ads on Alpha Foods

Alpha Foods Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Alpha Foods has been advertising and marketing on Facebook for many years. And Alpha Foods has placed 53 of ads on the Facebook platform in the last month. In the past few years,Alpha Foods has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Alpha Foods on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Alpha Foods. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Alpha Foods.

BigSpy

1.Alpha Foods Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Alpha Foods  Alpha Foods  Alpha Foods
Page Categories  Vitamins/Supplements  Vitamins/Supplements  Vitamins/Supplements
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Alpha Foods Marketing Objectives Analysis: 

Alpha Foods has been operating in Vitamins/Supplements for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Alpha Foods best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Alpha Foods Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Rezept // Frozen Superfood Yoghurt  N/A N/A 
Ad Copy Text  no setting  no setting  no setting
Link Description  Statt zuckriger Eiscreme: GrĂ¼ner Superfood Frozen Yoghurt.  N/A  N/A
Website Link  alphafoods.de  alphafoods.de  alphafoods.de
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 0  0  0
Like 0  0  0

Alpha Foods Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Alpha Foods Top 1 ads got 0 likes. Alpha Foods uses a sentence with the finishing touch title: “Rezept // Frozen Superfood Yoghurt”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Alpha Foods shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Alpha Foods should continue to optimize the ad content.

3.Alpha Foods Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-11-2020-06-10  2020-04-06-2020-06-10  2020-02-18-2020-06-10
Landing Page Link  https://alphafoods.de/blogs/news/die-grune-mutter-und-ihr-frozen-superfood-yoghurt  https://alphafoods.de/blogs/news/sommerlicher-fitness-snack-mango-protein-balls   https://alphafoods.de/blogs/news/das-rote-wurzel-elixier-fur-spurbar-neue-lebenskraft

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Alpha Foods are successful.

Alpha Foods Creative Analysis: 

Alpha Foods placed a Image ad in 2020-05-11-2020-06-10, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Alpha Foods Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Germany,Austria  Germany,Austria  Germany,Austria
Language  German  N/A  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Alpha Foods has the best conversion in Germany,Austria, and can advertise more in Germany,Austria in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Alpha Foods Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-11-2020-06-10  2020-04-06-2020-06-10  2020-02-18-2020-06-10
During  31 days  66 days 114 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Alpha Foods ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 31 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Alpha Foods, helping Alpha Foods to grasp the ad data more clearly.