Top Ads on Alibaba Cloud SEA

Alibaba Cloud SEA Background Introduction:

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Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Alibaba Cloud SEA has been advertising and marketing on Facebook for many years. And Alibaba Cloud SEA has placed 513 of ads on the Facebook platform in the last month. In the past few years,Alibaba Cloud SEA has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Alibaba Cloud SEA on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Alibaba Cloud SEA. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Alibaba Cloud SEA.

BigSpy

1.Alibaba Cloud SEA Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Alibaba Cloud SEA  Alibaba Cloud SEA  Alibaba Cloud SEA
Page Categories  Internet Company  Internet Company  Internet Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Alibaba Cloud SEA Marketing Objectives Analysis: 

Alibaba Cloud SEA has been operating in Internet Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Alibaba Cloud SEA best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Alibaba Cloud SEA Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  FinTech on Alibaba Cloud  The Pulse of Digitalization Migrating Effectively to Alibaba Cloud 
Ad Copy Text  Alibaba Cloud offers comprehensive, secure, reliable, and intelligent solutions designed to help you...  Gear up for #AlibabaCloud "The Pulse of Digitalization" Global Summit! This free online event featu...  Would you like to find out the common challenges in Cloud Migration for businesses? This webinar wil...
Link Description  N/A  N/A  Would you like to find out the common challenges in Cloud Migration for businesses? This webinar will share are the solutions and support that Alibaba Cloud provide to businesses in the migration.
Website Link  int.alibabacloud.com  int.alibabacloud.com  int.alibabacloud.com
CTA  APPLY_NOW  SIGN_UP  SIGN_UP
Text Word Count 279  419  278
Like 59  50  11

Alibaba Cloud SEA Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Alibaba Cloud SEA Top 1 ads got 59 likes. Alibaba Cloud SEA uses a sentence with the finishing touch title: “FinTech on Alibaba Cloud”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Alibaba Cloud SEA shared 279 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is APPLY_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Alibaba Cloud SEA should continue to optimize the ad content.

3.Alibaba Cloud SEA Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-15-2020-06-19  2020-06-15-2020-06-19  2020-06-17-2020-06-19
Landing Page Link  https://www.alibabacloud.com/solutions/financial/fintech?utm_content=m_1000116690  https://www.alibabacloud.com/campaign/summit-live-2020/agenda?utm_content=m_1000140325   https://resource.alibabacloud.com/webinar/detail.html?id=1943&utm_content=m_1000140275

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Alibaba Cloud SEA are successful.

Alibaba Cloud SEA Creative Analysis: 

Alibaba Cloud SEA placed a Image ad in 2020-06-15-2020-06-19, and got 59 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Alibaba Cloud SEA Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Indonesia  Philippines,Singapore,Morocco  Malaysia
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Alibaba Cloud SEA has the best conversion in Indonesia, and can advertise more in Indonesia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Alibaba Cloud SEA Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-15-2020-06-19  2020-06-15-2020-06-19  2020-06-17-2020-06-19
During  5 days  5 days 3 days 
Like  59  50  11
Share  2  1  0
Comment  1  1  0

Advertising effectiveness is a direct manifestation of advertising. Alibaba Cloud SEA ‘s Top 1 ad received 59 likes, 2 shares, 1 comments in just 5 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Alibaba Cloud SEA, helping Alibaba Cloud SEA to grasp the ad data more clearly.