Top Ads on Al Arab

Al Arab Background Introduction:

العرب أول صحيفة عربية يومية تأسست في لندن 1977

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Al Arab has been advertising and marketing on Facebook for many years. And Al Arab has placed 149 of ads on the Facebook platform in the last month. In the past few years,Al Arab has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Al Arab on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Al Arab. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Al Arab.


1.Al Arab Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Al Arab  Al Arab  Al Arab
Page Categories  News & Media Website  Product/Service  Product/Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  N/A  N/A

Al Arab Marketing Objectives Analysis: 

Al Arab has been operating in News & Media Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Al Arab best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Al Arab Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  موقع إعلام العرب  Bisa Bayar Ditempat Mau Bayar Ditempat? 
Ad Copy Text  -   Sudah Punya Mushaf Ini? Rekomendasi Wajib Para Penghafal Quran . ➡️ https://www.pondokhijrah....   AL-QURAN TERLARIS 2020 . Sudah punya Al-Quran yang memudahkan kamu untuk belajar MEMBACA dan MENGHA...
Link Description  N/A  Klik Tombol Disamping >>  Klik Tombol Disamping
Website Link
Text Word Count 114  555  380
Like 19780  66325  28534

Al Arab Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Al Arab Top 1 ads got 19780 likes. Al Arab uses a sentence with the finishing touch title: “موقع إعلام العرب”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Al Arab shared 114 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Al Arab should continue to optimize the ad content.

3.Al Arab Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Video
Ad Time   2020-03-10-2020-06-20  2019-12-06-2020-06-18  2020-04-09-2020-06-18
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Al Arab are successful.

Al Arab Creative Analysis: 

Al Arab placed a Image ad in 2020-03-10-2020-06-20, and got 19780 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Al Arab Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Morocco,Algeria,Tunisia  Indonesia  Indonesia
Language  Arabic  Filipino  Filipino

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Al Arab has the best conversion in Morocco,Algeria,Tunisia, and can advertise more in Morocco,Algeria,Tunisia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Al Arab Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-10-2020-06-20  2019-12-06-2020-06-18  2020-04-09-2020-06-18
During  103 days  196 days 71 days 
Like  19780  66325  28534
Share  337  17767  857
Comment  1154  1005  854

Advertising effectiveness is a direct manifestation of advertising. Al Arab ‘s Top 1 ad received 19780 likes, 337 shares, 1154 comments in just 103 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Al Arab, helping Al Arab to grasp the ad data more clearly.