Top Ads on Air Methods

Air Methods Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Air Methods has been advertising and marketing on Facebook for many years. And Air Methods has placed 16 of ads on the Facebook platform in the last month. In the past few years,Air Methods has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Air Methods on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Air Methods. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Air Methods.

BigSpy

1.Air Methods Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Air Methods  Air Methods  Air Methods
Page Categories  Emergency Rescue Service  Emergency Rescue Service  Emergency Rescue Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Air Methods Marketing Objectives Analysis: 

Air Methods has been operating in Emergency Rescue Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Air Methods best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Air Methods Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  From nearly dead to being a doctor - Peyton's story is nothing short of inspiring  "I told him, 'You're alive for a reason. You can do anything.' " Join the team that makes a difference[...] 
Ad Copy Text  ⛔ "The only reason I was kept alive so long was because I was hanging out upside down from the bac...  ⛔ "I kept asking my dad, 'Am i going to be okay? Am I going to live? Am I going to die?" Every da...  ⛔ Looking to expedite your career growth with the fastest growing air medical company? We provide...
Link Description  At Air Methods, we help people in times of need with life-saving emergency care  At Air Methods, we help people in times of need with life-saving emergency care  Looking for a meaningful career? Join the team that makes a difference.
Website Link  www.airmethods.com  www.airmethods.com  www.airmethods.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 632  692  858
Like 6397  5008  90

Air Methods Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Air Methods Top 1 ads got 6397 likes. Air Methods uses a sentence with the finishing touch title: “From nearly dead to being a doctor - Peyton's story is nothing short of inspiring”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Air Methods shared 632 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Air Methods should continue to optimize the ad content.

3.Air Methods Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2019-09-12-2020-06-18  2019-09-12-2020-06-18  2019-09-12-2020-06-18
Landing Page Link  https://www.airmethods.com/  https://www.airmethods.com/   https://www.airmethods.com/careers

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Air Methods are successful.

Air Methods Creative Analysis: 

Air Methods placed a Video ad in 2019-09-12-2020-06-18, and got 6397 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Air Methods Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Pakistan,Egypt,Sweden...  Pakistan,Morocco  Algeria,Egypt,Morocco...
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Air Methods has the best conversion in Pakistan,Egypt,Sweden..., and can advertise more in Pakistan,Egypt,Sweden... in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Air Methods Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-09-12-2020-06-18  2019-09-12-2020-06-18  2019-09-12-2020-06-18
During  281 days  281 days 279 days 
Like  6397  5008  90
Share  3295  1953  12
Comment  520  500  4

Advertising effectiveness is a direct manifestation of advertising. Air Methods ‘s Top 1 ad received 6397 likes, 3295 shares, 520 comments in just 281 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Air Methods, helping Air Methods to grasp the ad data more clearly.