Top Ads on Adobe Education Exchange
Adobe Education Exchange Background Introduction:
The Adobe Education Exchange is a free learning platform and community, designed by educators for educators, to ignite creativity in the classroom.
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
Adobe Education Exchange has been advertising and marketing on Facebook for many years. And Adobe Education Exchange has placed 61 of ads on the Facebook platform in the last month. In the past few years,Adobe Education Exchange has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for Adobe Education Exchange on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Adobe Education Exchange. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Adobe Education Exchange.
1.Adobe Education Exchange Top 3 Ads Basic Understanding
|Name||Adobe Education Exchange||Adobe Education Exchange||Adobe Education Exchange|
Adobe Education Exchange Marketing Objectives Analysis:
Adobe Education Exchange has been operating in Education for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Adobe Education Exchange best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.Adobe Education Exchange Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||10 Tips to Record Instructional Videos | Adobe Blog||Draw with Drew and Rosie!||Poetry and Podcasting|
|Ad Copy Text||With many educators now having to record instructional videos - here are 10 tips to get you started!...||We’ve partnered with Time for Kids on a new hands-on video drawing series.Tune in and draw along w...||no setting|
|Link Description||With schools transitioning to distance learning environments in light of COVID-19, many educators now have to record instructional videos. If this is new for you, we are ...||Watch now!||Get started!|
|Text Word Count||143||142||0|
Adobe Education Exchange Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. Adobe Education Exchange Top 1 ads got 2043 likes. Adobe Education Exchange uses a sentence with the finishing touch title: “10 Tips to Record Instructional Videos | Adobe Blog”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. Adobe Education Exchange shared 143 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Adobe Education Exchange should continue to optimize the ad content.
3.Adobe Education Exchange Top 3 Ads Creative Selection
|Landing Page Link||https://theblog.adobe.com/10-tips-to-record-instructional-videos/?scid=fb45a424-4227-4cc3-9909-4bdc63eb736e&mv=social&mv2=owned_social||https://time.com/5820518/draw-with-us/?scid=33338ddc-b3b0-48b1-a126-467ef0d43d0a&mv=social&mv2=owned_social&fbclid=IwAR2Mi3Oj7q8Hi8QJog8MpSrV1nlqIv1PeYyWj-wunRXl6iacCNYHyuteJMo||https://twitter.com/AdobeForEdu/status/1245458153019408386?scid=66ed7c5c-a05b-4f4a-b36b-7edf7c817c38&mv=social&mv2=owned_social|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Adobe Education Exchange are successful.
Adobe Education Exchange Creative Analysis:
Adobe Education Exchange placed a Image ad in 2020-03-30-2020-06-17, and got 2043 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.Adobe Education Exchange Top 3 Ads Audience Analysis:
|Country||United States||N/A||United States|
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
Adobe Education Exchange has the best conversion in United States, and can advertise more in United States in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.Adobe Education Exchange Top 3 Ads Performance Display
|During||80 days||13 days||20 days|
Advertising effectiveness is a direct manifestation of advertising. Adobe Education Exchange ‘s Top 1 ad received 2043 likes, 1019 shares, 37 comments in just 80 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Adobe Education Exchange, helping Adobe Education Exchange to grasp the ad data more clearly.