Top Ads on Ace & Tate

Ace & Tate Background Introduction:

Be whoever you want to be, with quality frames at a nice price – This is eyewear for every side of you. aceandtate.com

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Ace & Tate has been advertising and marketing on Facebook for many years. And Ace & Tate has placed 147 of ads on the Facebook platform in the last month. In the past few years,Ace & Tate has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Ace & Tate on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Ace & Tate. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Ace & Tate.

BigSpy

1.Ace & Tate Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Ace & Tate  Ace & Tate  Ace & Tate
Page Categories  Sunglasses & Eyewear Store  Sunglasses & Eyewear Store  Sunglasses & Eyewear Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Ace & Tate Marketing Objectives Analysis: 

Ace & Tate has been operating in Sunglasses & Eyewear Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Ace & Tate best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Ace & Tate Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  John Satin Silver  Ace & Tate | Gold Metal Frames Ace & Tate | Designed in Amsterdam 
Ad Copy Text  Trouble choosing? We’ve got your back — 60 day no-questions-asked return policy.  Sophisticated, eye-catching, and classic. You can’t go wrong with Gold Metal. Shop the Collection!...  Quality frames at a fair price — free shipping and returns.
Link Description  N/A  N/A  N/A
Website Link  ad.atdmt.com  www.aceandtate.com  www.facebook.com
CTA  SHOP_NOW  SHOP_NOW  LEARN_MORE
Text Word Count 85  101  62
Like 0  3  245

Ace & Tate Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Ace & Tate Top 1 ads got 0 likes. Ace & Tate uses a sentence with the finishing touch title: “John Satin Silver”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Ace & Tate shared 85 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Ace & Tate should continue to optimize the ad content.

3.Ace & Tate Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Video  Image
Ad Time   2020-05-19-2020-05-31  2020-05-14-2020-05-30  2020-03-22-2020-03-22
Landing Page Link  https://www.aceandtate.com/us/neil-satin-gold?channable=e33398.MjEyMg&fbclid=IwAR2jq5zUwP8iUswi9c-4JRHCqAySOCgXDPeQFLgJwu2ZFiwrhBUDDt9ZBuw&utm_campaign=NL_RET_DPA_PERF_ALLPLCMNTS&utm_content=multi-lang_dpa_carousel_allplacements_2020-05-15&utm_id=5ebea7dd756c5cce4f41b326&utm_medium=SOP&utm_medium=SOP&utm_source=FB  https://www.aceandtate.com/collection/satin-gold   https://www.facebook.com/aceandtate/?_sref_=2560625023993530&refid=28&_ft_=adid.23844506209430718:qid.6807012630268855896:mf_story_key.-701982502520428249:is_sponsored.1:ei.AI@AQIu0E-og1mcjVH42ZpN58egEF6KFJCheENvomvjYRPT2T5Od7zxB9FdW9Tv8i_CnoDZAAi6YcbWAlaxvF5r1fr3:top_level_post_id.2560625020660197:content_owner_id_new.442604319128955:call_to_action_type.LEARN_MORE:page_id.442604319128955:src.22:story_location.5:story_attachment_style.rich_media_collection:view_time.1584880991:filter.h_nor:tds_flgs.3:actrs.442604319128955:page_insights.%7B%22442604319128955%22:%7B%22page_id%22:442604319128955,%22actor_id%22:442604319128955,%22dm%22:%7B%22isShare%22:1,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1568966999,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B2560625020660197%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:442604319128955,%22page_id%22:442604319128955,%22post_id%22:2560625020660197,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Ace & Tate are successful.

Ace & Tate Creative Analysis: 

Ace & Tate placed a Carousel ad in 2020-05-19-2020-05-31, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Ace & Tate Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  German  English  Dutch

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Ace & Tate has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Ace & Tate Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-19-2020-05-31  2020-05-14-2020-05-30  2020-03-22-2020-03-22
During  13 days  17 days 1 days 
Like  0  3  245
Share  0  0  5
Comment  0  1  28

Advertising effectiveness is a direct manifestation of advertising. Ace & Tate ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 13 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Ace & Tate, helping Ace & Tate to grasp the ad data more clearly.