Top Ads on AUTOGRÁTIS
AUTOGRÁTIS Background Introduction:
BEZPLATNÝ mesačník pre širokú motoristickú verejnosť. Testy, novinky, informácie... www.autogratis.sk RSS: www.autogratis.sk/rss
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
AUTOGRÁTIS has been advertising and marketing on Facebook for many years. And AUTOGRÁTIS has placed 35 of ads on the Facebook platform in the last month. In the past few years,AUTOGRÁTIS has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for AUTOGRÁTIS on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for AUTOGRÁTIS. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from AUTOGRÁTIS.
1.AUTOGRÁTIS Top 3 Ads Basic Understanding
| top1 | top2 | top3 | |
| Name | AUTOGRÁTIS | AUTOGRÁTIS | AUTOGRÁTIS |
| Page Categories | Magazine | Magazine | Magazine |
| Marketing Objectives | Other | Other | Other |
| ECommerce Softwares | wordpress | wordpress | wordpress |
AUTOGRÁTIS Marketing Objectives Analysis:
AUTOGRÁTIS has been operating in Magazine for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. AUTOGRÁTIS best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.AUTOGRÁTIS Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
| top1 | top2 | top3 | |
| Ad Headline | TEST: Honda PCX125 & Honda Forza 125 | Dva svety | Autogratis.sk | VIDEO: Ako dlho vydrží starý Civic bez oleja? Budete sa veľmi baviť a čudovať! | Autogratis.sk | 38-ročný turbodiesel je ekologickejší ako moderné motory. Ako je to možné? | Autogratis.sk |
| Ad Copy Text | no setting | no setting | no setting |
| Link Description | V ponuke motocyklov značky Honda svieti dvojica silných modelov. Je však zaujímavé, že aj keď majú tieto dva skútre rovnakú kubatúru, charakterom sú si na míle vzdialené. Honda PCX 125 a Honda Forza 125 predstavujú dva rozdielne svety, ktoré sa stretajú len v jednom bode. Na ich leg... | Ako dlho vyrdžia relatívne moderné jednotky bez oleja a vody, otestoval náš obľúbený portál CarWow na troch adeptoch: Civicu, Focuse a Peugeote 206. | Nad naftovými motormi sa zaťahujú mračná. Od čias známeho škandálu Dieselgate sa proti nim pomaly začína obracať verejná mienka. |
| Website Link | autogratis.sk | autogratis.sk | autogratis.sk |
| CTA | LEARN_MORE | ||
| Text Word Count | 0 | 0 | 0 |
| Like | 0 | 0 | 0 |
AUTOGRÁTIS Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. AUTOGRÁTIS Top 1 ads got 0 likes. AUTOGRÁTIS uses a sentence with the finishing touch title: “TEST: Honda PCX125 & Honda Forza 125 | Dva svety | Autogratis.sk”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. AUTOGRÁTIS shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. AUTOGRÁTIS should continue to optimize the ad content.
3.AUTOGRÁTIS Top 3 Ads Creative Selection
| top1 | top2 | top3 | |
| Creative Type | Image | Image | Image |
| Ad Time | 2020-06-07-2020-06-10 | 2020-06-09-2020-06-10 | 2020-06-09-2020-06-10 |
| Landing Page Link | https://autogratis.sk/test-honda-pcx125-honda-forza-125-dva-svety/ | https://autogratis.sk/video-ako-dlho-vydrzi-stary-civic-bez-oleja-budete-sa-velmi-bavit-a-cudovat/ | https://autogratis.sk/38-rocny-turbodiesel-je-ekologickejsi-ako-moderne-motory-ako-je-to-mozne/ |
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by AUTOGRÁTIS are successful.
AUTOGRÁTIS Creative Analysis:
AUTOGRÁTIS placed a Image ad in 2020-06-07-2020-06-10, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.AUTOGRÁTIS Top 3 Ads Audience Analysis:
| top1 | top2 | top3 | |
| Country | Slovak | Slovak | Slovak |
| Language | Slovak | Slovak | Slovak |
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
AUTOGRÁTIS has the best conversion in Slovak, and can advertise more in Slovak in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.AUTOGRÁTIS Top 3 Ads Performance Display
| top1 | top2 | top3 | |
| Ad Time | 2020-06-07-2020-06-10 | 2020-06-09-2020-06-10 | 2020-06-09-2020-06-10 |
| During | 4 days | 2 days | 2 days |
| Like | 0 | 0 | 0 |
| Share | 0 | 0 | 0 |
| Comment | 0 | 0 | 0 |
Advertising effectiveness is a direct manifestation of advertising. AUTOGRÁTIS ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 4 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for AUTOGRÁTIS, helping AUTOGRÁTIS to grasp the ad data more clearly.