Top Ads on AMC Theatres

AMC Theatres Background Introduction:

Welcome to the official AMC Theatres page! Click LIKE to find out all about the latest films to hit your local AMC theatre! Want to work with us? Visit amctheatres.com/careers to start your career at AMC Theatres!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

AMC Theatres has been advertising and marketing on Facebook for many years. And AMC Theatres has placed 144 of ads on the Facebook platform in the last month. In the past few years,AMC Theatres has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for AMC Theatres on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for AMC Theatres. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from AMC Theatres.

BigSpy

1.AMC Theatres Top 3 Ads Basic Understanding

   top1  top2  top3
Name  AMC Theatres  AMC Theatres  AMC Theatres
Page Categories  Movie  Movie  Movie
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

AMC Theatres Marketing Objectives Analysis: 

AMC Theatres has been operating in Movie for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. AMC Theatres best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.AMC Theatres Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Birds of Prey  Birds of Prey Satisfy Your Cravings!  
Ad Copy Text  Birds of Prey: And the Fantabulous Emancipation of One Harley Quinn - Now Available to Buy or Rent o...  Birds of Prey: And the Fantabulous Emancipation of One Harley Quinn - Now Available to Buy or Rent o...  Order Up and Enjoy. Experience movies with a menu at AMC DINE-IN Tech Ridge 10. Now Open.
Link Description  N/A  N/A  Reserve a Heated Recliner & Get Tickets Now!
Website Link  www.amctheatres.com  www.amctheatres.com  ad.doubleclick.net
CTA  LEARN_MORE  LEARN_MORE  GET_SHOWTIMES
Text Word Count 123  123  89
Like 399  322  169

AMC Theatres Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. AMC Theatres Top 1 ads got 399 likes. AMC Theatres uses a sentence with the finishing touch title: “Birds of Prey”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. AMC Theatres shared 123 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. AMC Theatres should continue to optimize the ad content.

3.AMC Theatres Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Image
Ad Time   2020-04-05-2020-04-17  2020-04-11-2020-04-17  2020-03-12-2020-03-13
Landing Page Link  https://www.amctheatres.com/movies/birds-of-prey-and-the-fantabulous-emancipation-of-one-harley-quinn-54416?utm_medium=paidsocial&utm_source=facebook&utm_campaign=birds-of-prey&utm_content=marketing&utm_term=allmembers&utm_launch=43928&fbclid=IwAR3mDCEtZzYxq30Iy0rO8vF6X7cYjf8nMT_PIwKSZUW8NPPktChO4NQO5DA  https://www.amctheatres.com/movies/birds-of-prey-and-the-fantabulous-emancipation-of-one-harley-quinn-54416?utm_medium=paidsocial&utm_source=facebook&utm_campaign=birds-of-prey&utm_content=marketing&utm_term=allmembers&utm_launch=43928&fbclid=IwAR3mDCEtZzYxq30Iy0rO8vF6X7cYjf8nMT_PIwKSZUW8NPPktChO4NQO5DA   https://ad.doubleclick.net/ddm/trackclk/N6939.126603.FACEBOOK/B23700002.265177322;dc_trk_aid=460444005;dc_trk_cid=127391627;dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;tfua=?fbclid=IwAR2h6PLd328LJ3d2RvjK0hI2bcdznuir3F9SzA-WZkH-9FaJ4wzZ59Du57M

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by AMC Theatres are successful.

AMC Theatres Creative Analysis: 

AMC Theatres placed a Video ad in 2020-04-05-2020-04-17, and got 399 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.AMC Theatres Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  United States  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

AMC Theatres has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.AMC Theatres Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-05-2020-04-17  2020-04-11-2020-04-17  2020-03-12-2020-03-13
During  13 days  7 days 2 days 
Like  399  322  169
Share  28  24  16
Comment  76  51  36

Advertising effectiveness is a direct manifestation of advertising. AMC Theatres ‘s Top 1 ad received 399 likes, 28 shares, 76 comments in just 13 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for AMC Theatres, helping AMC Theatres to grasp the ad data more clearly.