Top Ads on ALEX AND ANI

ALEX AND ANI Background Introduction:

We create meaningful, eco-conscious jewelry and accessories to positively empower and connect humanity. ALEX AND ANI products are proudly designed and crafted in America and made with love. #alexandani

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

ALEX AND ANI has been advertising and marketing on Facebook for many years. And ALEX AND ANI has placed 57 of ads on the Facebook platform in the last month. In the past few years,ALEX AND ANI has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for ALEX AND ANI on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for ALEX AND ANI. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from ALEX AND ANI.

BigSpy

1.ALEX AND ANI Top 3 Ads Basic Understanding

   top1  top2  top3
Name  ALEX AND ANI  ALEX AND ANI  ALEX AND ANI
Page Categories  Jewelry/Watches  Jewelry/Watches  Jewelry/Watches
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

ALEX AND ANI Marketing Objectives Analysis: 

ALEX AND ANI has been operating in Jewelry/Watches for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. ALEX AND ANI best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.ALEX AND ANI Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  N/A  N/A N/A 
Ad Copy Text  no setting  no setting  no setting
Link Description  N/A  N/A  N/A
Website Link  www.alexandani.com  www.alexandani.com  www.alexandani.com
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 0  0  0
Like 0  0  0

ALEX AND ANI Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. ALEX AND ANI Top 1 ads got 0 likes. ALEX AND ANI uses a sentence with the finishing touch title: “N/A”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. ALEX AND ANI shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. ALEX AND ANI should continue to optimize the ad content.

3.ALEX AND ANI Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Carousel
Ad Time   2020-04-27-2020-04-28  2020-04-27-2020-04-28  2020-04-27-2020-04-28
Landing Page Link  https://www.alexandani.com/  https://www.alexandani.com/   https://www.alexandani.com/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by ALEX AND ANI are successful.

ALEX AND ANI Creative Analysis: 

ALEX AND ANI placed a Carousel ad in 2020-04-27-2020-04-28, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.ALEX AND ANI Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

ALEX AND ANI has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.ALEX AND ANI Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-27-2020-04-28  2020-04-27-2020-04-28  2020-04-27-2020-04-28
During  2 days  2 days 2 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. ALEX AND ANI ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for ALEX AND ANI, helping ALEX AND ANI to grasp the ad data more clearly.