Top Ads on AJ Park
AJ Park Background Introduction:
AJ Park is internationally recognised as one of Australasia's leading intellectual property law firms.
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
AJ Park has been advertising and marketing on Facebook for many years. And AJ Park has placed 2 of ads on the Facebook platform in the last month. In the past few years,AJ Park has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for AJ Park on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for AJ Park. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from AJ Park.
1.AJ Park Top 3 Ads Basic Understanding
|Name||AJ Park||AJ Park||AJ Park|
|Page Categories||Intellectual Property Lawyer||Intellectual Property Lawyer||-|
AJ Park Marketing Objectives Analysis:
AJ Park has been operating in Intellectual Property Lawyer for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and -.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. AJ Park best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.AJ Park Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||See what sets us apart.||Free seminar on how to make your R&D dollar go further||-|
|Ad Copy Text||no setting||We invite you to a free seminar on how to make your R&D dollar go further. Join us in Auckland on 14...||-|
|Link Description||Over a century of success.||Businesses now have the opportunity to access a 15% credit on eligible R&D expenditure in New Zealand with the introduction of R&D tax incentive legislation. Join us at our Auckland seminar to hear from Dr Tim Benbow of EY and Ayshen Koyu and Sandra Baresic of Callaghan Innovation.||-|
|Text Word Count||0||470||-|
AJ Park Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. AJ Park Top 1 ads got 0 likes. AJ Park uses a sentence with the finishing touch title: “See what sets us apart.”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. AJ Park shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. AJ Park should continue to optimize the ad content.
3.AJ Park Top 3 Ads Creative Selection
|Landing Page Link||https://www.ajpark.com/?utm_source=Social&utm_medium=Link+clicks&utm_campaign=Australasia's+IP+experts+single+image+ad&utm_content=See+what+sets+us+apart||https://www.ajpark.com/about-us/news-and-events/events/how-to-make-your-r-and-d-dollar-go-further/?fbclid=IwAR0EVbk-hmzFCzahAn_sbUQmsBSIMwIZt56eOEEeEeeggRNLxLfDuw8CAbo||-|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by AJ Park are successful.
AJ Park Creative Analysis:
AJ Park placed a Image ad in 2019-09-08-2020-04-27, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.AJ Park Top 3 Ads Audience Analysis:
|Country||Australia,New Zealand||New Zealand||-|
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
AJ Park has the best conversion in Australia,New Zealand, and can advertise more in Australia,New Zealand in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.AJ Park Top 3 Ads Performance Display
|During||233 days||5 days||-|
Advertising effectiveness is a direct manifestation of advertising. AJ Park ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 233 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for AJ Park, helping AJ Park to grasp the ad data more clearly.