Top Ads on AGO - Art Gallery of Ontario

AGO - Art Gallery of Ontario Background Introduction:

We're one of the largest museums in North America bringing people and art together.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

AGO - Art Gallery of Ontario has been advertising and marketing on Facebook for many years. And AGO - Art Gallery of Ontario has placed 35 of ads on the Facebook platform in the last month. In the past few years,AGO - Art Gallery of Ontario has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for AGO - Art Gallery of Ontario on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for AGO - Art Gallery of Ontario. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from AGO - Art Gallery of Ontario.

BigSpy

1.AGO - Art Gallery of Ontario Top 3 Ads Basic Understanding

   top1  top2  top3
Name  AGO - Art Gallery of Ontario  AGO - Art Gallery of Ontario  AGO - Art Gallery of Ontario
Page Categories  Art Museum  Art Museum  Art Museum
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

AGO - Art Gallery of Ontario Marketing Objectives Analysis: 

AGO - Art Gallery of Ontario has been operating in Art Museum for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. AGO - Art Gallery of Ontario best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.AGO - Art Gallery of Ontario Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  AGO Massive Exposure  Visit Today Visit Today 
Ad Copy Text  Together for one night only, #AGOMassive features immersive art installations, performances from Tor...  How many times can you experience infinity? There's only one place to find out and it's at the AGO.  How many times can you experience infinity? There's only one place to find out and it's at the AGO.
Link Description  https://tickets.ago.ca/events/AGO-Massive?_ga=2.117870537.1128765849.1580305785-714079509.1489592891    
Website Link  tickets.ago.ca  ago.ca  ago.ca
CTA  BUY_TICKETS  LEARN_MORE  LEARN_MORE
Text Word Count 233  99  99
Like 55  177  7

AGO - Art Gallery of Ontario Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. AGO - Art Gallery of Ontario Top 1 ads got 55 likes. AGO - Art Gallery of Ontario uses a sentence with the finishing touch title: “AGO Massive Exposure”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. AGO - Art Gallery of Ontario shared 233 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is BUY_TICKETS.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. AGO - Art Gallery of Ontario should continue to optimize the ad content.

3.AGO - Art Gallery of Ontario Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-02-21-2020-02-29  2020-01-23-2020-02-19  2020-02-07-2020-02-19
Landing Page Link  https://tickets.ago.ca/events/AGO-Massive?_ga=2.117870537.1128765849.1580305785-714079509.1489592891&fbclid=IwAR3RWM8Ih4vbWNLdtSHYZ7ucPjKNFMKsWSFmUPsTrmGpg_tUIvf9F2pGCeo  https://ago.ca/exhibitions/yayoi-kusamas-infinity-mirrored-room-lets-survive-forever   https://ago.ca/exhibitions/yayoi-kusamas-infinity-mirrored-room-lets-survive-forever

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by AGO - Art Gallery of Ontario are successful.

AGO - Art Gallery of Ontario Creative Analysis: 

AGO - Art Gallery of Ontario placed a Image ad in 2020-02-21-2020-02-29, and got 55 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.AGO - Art Gallery of Ontario Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  English  N/A  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

AGO - Art Gallery of Ontario has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.AGO - Art Gallery of Ontario Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-02-21-2020-02-29  2020-01-23-2020-02-19  2020-02-07-2020-02-19
During  9 days  28 days 13 days 
Like  55  177  7
Share  3  20  0
Comment  2  8  0

Advertising effectiveness is a direct manifestation of advertising. AGO - Art Gallery of Ontario ‘s Top 1 ad received 55 likes, 3 shares, 2 comments in just 9 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for AGO - Art Gallery of Ontario, helping AGO - Art Gallery of Ontario to grasp the ad data more clearly.