Top Ads on 3 Bears Maternity
3 Bears Maternity Background Introduction:
Welcome to 3 Bears Maternity & Nursing Wear. Shop Online or visit us at our Auckland store. We’re all about embracing the beauty of pregnancy.
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
3 Bears Maternity has been advertising and marketing on Facebook for many years. And 3 Bears Maternity has placed 16 of ads on the Facebook platform in the last month. In the past few years,3 Bears Maternity has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for 3 Bears Maternity on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for 3 Bears Maternity. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from 3 Bears Maternity.
1.3 Bears Maternity Top 3 Ads Basic Understanding
| top1 | top2 | top3 | |
| Name | 3 Bears Maternity | 3 Bears Maternity | 3 Bears Maternity |
| Page Categories | Maternity & Nursing Clothing Store | Maternity & Nursing Clothing Store | Maternity & Nursing Clothing Store |
| Marketing Objectives | Other | Other | Other |
| ECommerce Softwares | N/A | N/A | N/A |
3 Bears Maternity Marketing Objectives Analysis:
3 Bears Maternity has been operating in Maternity & Nursing Clothing Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. 3 Bears Maternity best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.3 Bears Maternity Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
| top1 | top2 | top3 | |
| Ad Headline | Timeline Photos | Timeline Photos | Photos from 3 Bears Maternity's post |
| Ad Copy Text | This soft and stretchy rib knit dress will fit perfectly through all stages of pregnancy and beyond.... | no setting | That print though! If you’re on the hunt for a comfortable (but cute!) dress for your next night ... |
| Link Description | This soft and stretchy rib knit dress will fit perfectly through all stages of pregnancy and beyond. The Jenna Rib Knit Dress features full length sleeves, a scoop neck and a yarn dyed stripe. Wear with boots or sneakers for an easy elevated look. Available online www.3bears.co.nz . . . . . . . . #maternityclothes #maternity #maternitywear #maternitywearnz #maternitydress #maternitydresses #maternitypants #maternityjeans #maternityshorts #pregnant #expecting #babyontheway #babyshower #styleyourbump #stylishbump #pregnant #breastfeeding #breastfeedingtops #breastfeedingdresses #nursingwear #nursingtops #coolnursingwear #maternityshopauckland #maternitynz #3bearsmaternity | Brrrr who’s feeling the chill in the air today. Check out our gorgeous Alpaca Knits. Only problem is how do you decide between Charcoal or Cherry? | N/A |
| Website Link | www.facebook.com | www.facebook.com | www.facebook.com |
| CTA | SHOP_NOW | ||
| Text Word Count | 679 | 0 | 440 |
| Like | 14 | 0 | 5 |
3 Bears Maternity Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. 3 Bears Maternity Top 1 ads got 14 likes. 3 Bears Maternity uses a sentence with the finishing touch title: “Timeline Photos”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. 3 Bears Maternity shared 679 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. 3 Bears Maternity should continue to optimize the ad content.
3.3 Bears Maternity Top 3 Ads Creative Selection
| top1 | top2 | top3 | |
| Creative Type | Image | Image | Carousel |
| Ad Time | 2019-04-29-2019-05-09 | 2019-05-09-2019-05-09 | 2019-05-01-2019-05-09 |
| Landing Page Link | https://www.facebook.com/3BearsMaternity/photos/a.269025617510/10155953115907511/?type=3 | https://www.facebook.com/268985987510/posts/10155957481017511/ | https://www.facebook.com/268985987510/posts/10155956578637511/ |
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by 3 Bears Maternity are successful.
3 Bears Maternity Creative Analysis:
3 Bears Maternity placed a Image ad in 2019-04-29-2019-05-09, and got 14 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.3 Bears Maternity Top 3 Ads Audience Analysis:
| top1 | top2 | top3 | |
| Country | New Zealand | New Zealand | New Zealand |
| Language | English | English | English |
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
3 Bears Maternity has the best conversion in New Zealand, and can advertise more in New Zealand in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.3 Bears Maternity Top 3 Ads Performance Display
| top1 | top2 | top3 | |
| Ad Time | 2019-04-29-2019-05-09 | 2019-05-09-2019-05-09 | 2019-05-01-2019-05-09 |
| During | 11 days | 1 days | 9 days |
| Like | 14 | 0 | 5 |
| Share | 0 | 0 | 0 |
| Comment | 0 | 0 | 0 |
Advertising effectiveness is a direct manifestation of advertising. 3 Bears Maternity ‘s Top 1 ad received 14 likes, 0 shares, 0 comments in just 11 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for 3 Bears Maternity, helping 3 Bears Maternity to grasp the ad data more clearly.