Top Ads on 24h Trophy

24h Trophy Background Introduction:

Wandern rund um die Uhr! Die 24h Trophy ist das einzigartige Langzeit-Wandererlebnis über 12 und 24 Stunden in den schönsten Regionen Deutschlands.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

24h Trophy has been advertising and marketing on Facebook for many years. And 24h Trophy has placed 4 of ads on the Facebook platform in the last month. In the past few years,24h Trophy has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for 24h Trophy on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for 24h Trophy. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from 24h Trophy.

BigSpy

1.24h Trophy Top 3 Ads Basic Understanding

   top1  top2  top3
Name  24h Trophy  24h Trophy  24h Trophy
Page Categories  Outdoor Recreation  Outdoor Recreation  Outdoor Recreation
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

24h Trophy Marketing Objectives Analysis: 

24h Trophy has been operating in Outdoor Recreation for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. 24h Trophy best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.24h Trophy Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Sei dabei: die 24h Trophy kommt nach FUSCHL!  Sei dabei: die 24h Trophy kommt nach FUSCHL! 24h "Aussi in´d Fuschlseeregion" 
Ad Copy Text  ⚠️⚠️ Langzeitwanderer aufgepasst! ⚠️⚠️ Die Biolectra 24h Trophy, das ultimative Lan...  ⚠️⚠️ Langzeitwanderer aufgepasst! ⚠️⚠️ Die Biolectra 24h Trophy, das ultimative Lan...  Freunde des #Langzeitwanderns aufgepasst! Nehmen Sie jetzt teil an einer rundum organisierten 12h od...
Link Description  Das gab’s noch nie! Biolectra Trophy-Auftakt in Österreich. Die Fuschlseeregion im Salzkammergut ist ein Natur- und Erholungsparadies vor fantastischer Alpenkulisse mit herzlichen Gastgebern. Zum zweiten Mal fällt dort der Startschuss für die Biolectra 24h Trophy. Bei der Neuauflage vom 24. bis...  Das gab’s noch nie! Biolectra Trophy-Auftakt in Österreich. Die Fuschlseeregion im Salzkammergut ist ein Natur- und Erholungsparadies vor fantastischer Alpenkulisse mit herzlichen Gastgebern. Zum zweiten Mal fällt dort der Startschuss für die Biolectra 24h Trophy. Bei der Neuauflage vom 24. bis...  Sports · 312 people
Website Link  24h-trophy.de  24h-trophy.de  www.facebook.com
CTA  LEARN_MORE  LEARN_MORE  EVENT_RSVP
Text Word Count 803  803  151
Like 0  7  20

24h Trophy Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. 24h Trophy Top 1 ads got 0 likes. 24h Trophy uses a sentence with the finishing touch title: “Sei dabei: die 24h Trophy kommt nach FUSCHL!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. 24h Trophy shared 803 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. 24h Trophy should continue to optimize the ad content.

3.24h Trophy Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-04-17-2019-04-22  2019-04-17-2019-04-22  2019-04-11-2019-04-22
Landing Page Link  https://24h-trophy.de/austragungsorte/destinationen-2019/fuschlseeregion-salzkammergut-oesterreich/  https://24h-trophy.de/austragungsorte/destinationen-2019/fuschlseeregion-salzkammergut-oesterreich/   https://www.facebook.com/events/1561222230689657/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by 24h Trophy are successful.

24h Trophy Creative Analysis: 

24h Trophy placed a Image ad in 2019-04-17-2019-04-22, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.24h Trophy Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Germany,Austria  Germany,Austria  Germany,Austria
Language  German  German  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

24h Trophy has the best conversion in Germany,Austria, and can advertise more in Germany,Austria in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.24h Trophy Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-17-2019-04-22  2019-04-17-2019-04-22  2019-04-11-2019-04-22
During  6 days  6 days 12 days 
Like  0  7  20
Share  0  0  0
Comment  0  2  1

Advertising effectiveness is a direct manifestation of advertising. 24h Trophy ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 6 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for 24h Trophy, helping 24h Trophy to grasp the ad data more clearly.