Top Ads on 12 Knots Sailing Club

12 Knots Sailing Club Background Introduction:

12 Knots – professional yacht charter broker & international sailing shool. Клуб «12 Узлов» – место встречи всех любителей моря, ветра и яхтенных путешеств

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

12 Knots Sailing Club has been advertising and marketing on Facebook for many years. And 12 Knots Sailing Club has placed 3 of ads on the Facebook platform in the last month. In the past few years,12 Knots Sailing Club has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for 12 Knots Sailing Club on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for 12 Knots Sailing Club. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from 12 Knots Sailing Club.


1.12 Knots Sailing Club Top 3 Ads Basic Understanding

   top1  top2  top3
Name  12 Knots Sailing Club  12 Knots Sailing Club  12 Knots Sailing Club
Page Categories  Boat / Sailing Instructor  Boat / Sailing Instructor  Boat / Sailing Instructor
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

12 Knots Sailing Club Marketing Objectives Analysis: 

12 Knots Sailing Club has been operating in Boat / Sailing Instructor for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. 12 Knots Sailing Club best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.12 Knots Sailing Club Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  12 Knots Sailing Club  12 Knots Sailing Club Цикл семинаров «Подготовка к парусным соревнованиям» 
Ad Copy Text  Последний шанс присоединиться к нашей Spring Regatta! Остало...  -  С 4-го апреля стартует Цикл семинаров «Подготовка к пар...
Link Description  Последний шанс присоединиться к нашей Spring Regatta! Осталось всего 2 места в командах наших Клубных капитанов! Не упустите возможность поучаствовать в незабываемом приключении у берегов Хорватии! Напоминаем, что регата будет проходить с 4 по 11 мая. Подробная информация на сайте регаты: Будем рады обращениям по телефону и email: +7 495 517 86 97  Сезон активного яхтинга уже близко ☀️ И как вы к нему готовитесь? В связи с большим спросом мы проводим 2-й семинар по Штормованию и способам выживания в этих непростых условиях. Мы учимся тому, как избежать шторма, как подготовится и выжить ⛵️ Следите за анонсами!  Sports
Website Link
Text Word Count 654  488  1639
Like 11  10  11

12 Knots Sailing Club Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. 12 Knots Sailing Club Top 1 ads got 11 likes. 12 Knots Sailing Club uses a sentence with the finishing touch title: “12 Knots Sailing Club”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. 12 Knots Sailing Club shared 654 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. 12 Knots Sailing Club should continue to optimize the ad content.

3.12 Knots Sailing Club Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-04-03-2019-04-04  2019-04-02-2019-04-03  2019-03-28-2019-04-03
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by 12 Knots Sailing Club are successful.

12 Knots Sailing Club Creative Analysis: 

12 Knots Sailing Club placed a Image ad in 2019-04-03-2019-04-04, and got 11 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.12 Knots Sailing Club Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  Russian  Russian  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

12 Knots Sailing Club has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.12 Knots Sailing Club Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-03-2019-04-04  2019-04-02-2019-04-03  2019-03-28-2019-04-03
During  2 days  2 days 7 days 
Like  11  10  11
Share  2  1  0
Comment  0  1  0

Advertising effectiveness is a direct manifestation of advertising. 12 Knots Sailing Club ‘s Top 1 ad received 11 likes, 2 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for 12 Knots Sailing Club, helping 12 Knots Sailing Club to grasp the ad data more clearly.