Top Ads on 원모먼트

원모먼트 Background Introduction:

행복을 전하는 꽃배달 서비스. 원모먼트입니다.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

원모먼트 has been advertising and marketing on Facebook for many years. And 원모먼트 has placed 29 of ads on the Facebook platform in the last month. In the past few years,원모먼트 has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for 원모먼트 on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for 원모먼트. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from 원모먼트.

BigSpy

1.원모먼트 Top 3 Ads Basic Understanding

   top1  top2  top3
Name  원모먼트  원모먼트  원모먼트
Page Categories  Patio/Garden  Patio/Garden  Patio/Garden
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

원모먼트 Marketing Objectives Analysis: 

원모먼트 has been operating in Patio/Garden for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. 원모먼트 best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.원모먼트 Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  ì½”럴리프 & 생일 당근케이크 (미니)  Photos from 원모먼트's post 원모먼트'in gönderisinden fotoğraflar 
Ad Copy Text  -  '수줍음' '정이 깊어 떠나지 못한다' 라는 꽃말을 가진 꽃 작약은 그 향기가 ...  지인의 집들이나 축하선물로 제격인 오랫동안 기억될 수 있는 시들지 않는 ...
Link Description  N/A  N/A  N/A
Website Link  www.1moment.co.kr  www.facebook.com  www.facebook.com
CTA  SHOP_NOW    
Text Word Count 247  380  351
Like 0  225  70

원모먼트 Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. 원모먼트 Top 1 ads got 0 likes. 원모먼트 uses a sentence with the finishing touch title: “코럴리프 & 생일 당근케이크 (미니)”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. 원모먼트 shared 247 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. 원모먼트 should continue to optimize the ad content.

3.원모먼트 Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  Image
Ad Time   2020-05-24-2020-06-18  2020-05-29-2020-06-10  2020-05-29-2020-06-06
Landing Page Link  https://www.1moment.co.kr/catalogue/big-flower-cottoncandyhydrangea-quik_1694/?fbclid=IwAR0eyk0ny1ylVG0eIkwqkuOgsJaxxf5CpqRuN4IESDt5psUkEAkHK3AmYsM  https://www.facebook.com/1424414047865778/posts/2363623260611514/   https://www.facebook.com/Onemomentplant/?refid=28&_ft_=adid.6200383869674:qid.6835201412603194541:mf_story_key.-5645335077999308035:is_sponsored.1:ei.AI@AQLMv9QQvPXpq-z6MGh7uzEKSTUwLxRd93xUTcmbxbr5ZcMU1cVfwO_fxJj9ZL37BPKEPeZ5n_PKE-1oqbdlbywa:top_level_post_id.2363682340605606:content_owner_id_new.1424414047865778:page_id.1424414047865778:src.22:photo_attachments_list.%5B2363682197272287,2363682170605623,2363682160605624,2363682227272284%5D:photo_id.2363682197272287:story_location.5:story_attachment_style.album:view_time.1591443956:filter.h_nor:tds_flgs.3:actrs.1424414047865778:page_insights.%7B%221424414047865778%22:%7B%22page_id%22:1424414047865778,%22page_id_type%22:%22page%22,%22actor_id%22:1424414047865778,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1590830716,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B2363682340605606%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:1424414047865778,%22page_id%22:1424414047865778,%22post_id%22:2363682340605606,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=~-R

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by 원모먼트 are successful.

원모먼트 Creative Analysis: 

원모먼트 placed a Carousel ad in 2020-05-24-2020-06-18, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.원모먼트 Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Oman,Thailand,Vietnam...  N/A  N/A
Language  N/A  Korean  Turkish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

원모먼트 has the best conversion in Oman,Thailand,Vietnam..., and can advertise more in Oman,Thailand,Vietnam... in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.원모먼트 Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-24-2020-06-18  2020-05-29-2020-06-10  2020-05-29-2020-06-06
During  26 days  13 days 9 days 
Like  0  225  70
Share  11  63  153
Comment  0  6  5

Advertising effectiveness is a direct manifestation of advertising. 원모먼트 ‘s Top 1 ad received 0 likes, 11 shares, 0 comments in just 26 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for 원모먼트, helping 원모먼트 to grasp the ad data more clearly.