Top Ads on 배달의민족

배달의민족 Background Introduction:

우리가 어떤 민족입니까, 배달의민족 - 안드로이드 마켓 : http://bit.ly/UseGCz - 아이폰 앱스토어 : http://bit.ly/RZy1JH

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

배달의민족 has been advertising and marketing on Facebook for many years. And 배달의민족 has placed 101 of ads on the Facebook platform in the last month. In the past few years,배달의민족 has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for 배달의민족 on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for 배달의민족. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from 배달의민족.

BigSpy

1.배달의민족 Top 3 Ads Basic Understanding

   top1  top2  top3
Name  배달의민족  배달의민족  배달의민족
Page Categories  Product/Service  Professional Service  Food & Beverage Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

배달의민족 Marketing Objectives Analysis: 

배달의민족 has been operating in Product/Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. 배달의민족 best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.배달의민족 Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  주문하면 바로 와요 B마트⚡⚡  첫 주문 5천원 할인 한정판 엠앤엠즈® DIY 굿즈 
Ad Copy Text  -  -  #집콕비디오타임엔 #비디오스낵 #엠앤엠즈 지금 배달의민족 B마트에서 엠앤...
Link Description  N/A  N/A  N/A
Website Link  play.google.com  play.google.com  event.baemin.com
CTA  SHOP_NOW  SHOP_NOW  LEARN_MORE
Text Word Count 306  101  1960
Like 280  181  270

배달의민족 Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. 배달의민족 Top 1 ads got 280 likes. 배달의민족 uses a sentence with the finishing touch title: “주문하면 바로 와요 B마트⚡⚡”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. 배달의민족 shared 306 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. 배달의민족 should continue to optimize the ad content.

3.배달의민족 Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Carousel
Ad Time   2020-05-11-2020-06-19  2020-05-27-2020-06-18  2020-05-20-2020-06-18
Landing Page Link  https://play.google.com/store/apps/details?id=com.sampleapp  https://play.google.com/store/apps/details?id=com.sampleapp&fbclid=IwAR08bJpr2PcL0FtqPX3ofPaJTmazyZEpDY-EdtnDdDAvwp3ZdHVDm3NX4Vw   http://event.baemin.com/v1/event/202005_market_mnms_catalog_onelinktest

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by 배달의민족 are successful.

배달의민족 Creative Analysis: 

배달의민족 placed a Image ad in 2020-05-11-2020-06-19, and got 280 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.배달의민족 Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Korea  N/A  Mongolia
Language  Korean  Korean  Korean

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

배달의민족 has the best conversion in Korea, and can advertise more in Korea in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.배달의민족 Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-11-2020-06-19  2020-05-27-2020-06-18  2020-05-20-2020-06-18
During  40 days  23 days 30 days 
Like  280  181  270
Share  5  1  10
Comment  14  141  22

Advertising effectiveness is a direct manifestation of advertising. 배달의민족 ‘s Top 1 ad received 280 likes, 5 shares, 14 comments in just 40 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for 배달의민족, helping 배달의민족 to grasp the ad data more clearly.