Top Ads on 異塵餘生:庇護所 Online

異塵餘生:庇護所 Online Background Introduction:

《異塵餘生:庇護所Online》是單機版《異塵餘生:庇護所》的正版續作。在模擬經營建造庇護所之外,玩家還會與Fallout系列的經典英雄邂逅,開啟庇護所之外的全新廢土冒險旅程!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

異塵餘生:庇護所 Online has been advertising and marketing on Facebook for many years. And 異塵餘生:庇護所 Online has placed 37 of ads on the Facebook platform in the last month. In the past few years,異塵餘生:庇護所 Online has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for 異塵餘生:庇護所 Online on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for 異塵餘生:庇護所 Online. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from 異塵餘生:庇護所 Online.

BigSpy

1.異塵餘生:庇護所 Online Top 3 Ads Basic Understanding

   top1  top2  top3
Name  異塵餘生:庇護所 Online  異塵餘生:庇護所 Online  異塵餘生:庇護所 Online
Page Categories  Video Game  Video Game  Video Game
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

異塵餘生:庇護所 Online Marketing Objectives Analysis: 

異塵餘生:庇護所 Online has been operating in Video Game for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. 異塵餘生:庇護所 Online best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.異塵餘生:庇護所 Online Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  「異塵餘生:庇護所Online」開放入駐  「異塵餘生:庇護所Online」開放入駐 「異塵餘生:庇護所Online」開放入駐 
Ad Copy Text  「異塵餘生:庇護所Online」繁中版正式公測! 經典經營模擬➕爽快探索推圖...  「異塵餘生:庇護所Online」繁中版正式公測! 經典經營模擬➕爽快探索推圖...  「異塵餘生:庇護所Online」繁中版正式公測! 經典經營模擬➕爽快探索推圖...
Link Description  N/A  N/A  N/A
Website Link  itunes.apple.com  itunes.apple.com  itunes.apple.com
CTA  PLAY_GAME  PLAY_GAME  PLAY_GAME
Text Word Count 158  158  158
Like 2  12  12

異塵餘生:庇護所 Online Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. 異塵餘生:庇護所 Online Top 1 ads got 2 likes. 異塵餘生:庇護所 Online uses a sentence with the finishing touch title: “「異塵餘生:庇護所Online」開放入駐”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. 異塵餘生:庇護所 Online shared 158 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is PLAY_GAME.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. 異塵餘生:庇護所 Online should continue to optimize the ad content.

3.異塵餘生:庇護所 Online Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-04-05-2020-04-05  2020-04-04-2020-04-04  2020-03-25-2020-04-04
Landing Page Link  https://itunes.apple.com/app/id1484471304  https://itunes.apple.com/app/id1484471304   https://itunes.apple.com/app/id1484471304

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by 異塵餘生:庇護所 Online are successful.

異塵餘生:庇護所 Online Creative Analysis: 

異塵餘生:庇護所 Online placed a Video ad in 2020-04-05-2020-04-05, and got 2 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.異塵餘生:庇護所 Online Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  China  China  N/A
Language  Norwegian  Norwegian  Norwegian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

異塵餘生:庇護所 Online has the best conversion in China, and can advertise more in China in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.異塵餘生:庇護所 Online Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-05-2020-04-05  2020-04-04-2020-04-04  2020-03-25-2020-04-04
During  1 days  1 days 11 days 
Like  2  12  12
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. 異塵餘生:庇護所 Online ‘s Top 1 ad received 2 likes, 0 shares, 0 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for 異塵餘生:庇護所 Online, helping 異塵餘生:庇護所 Online to grasp the ad data more clearly.