Top Ads on 沐日之森

沐日之森 Background Introduction:

愛與冒險的森林之旅,即刻啟程! ——如果愛能跨越一切,你願意永遠守護我嗎? ◆2020「超可愛」MMORPG手遊《沐日之森》 ◆下載就送專屬坐騎【風語貓】

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

沐日之森 has been advertising and marketing on Facebook for many years. And 沐日之森 has placed 40 of ads on the Facebook platform in the last month. In the past few years,沐日之森 has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for 沐日之森 on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for 沐日之森. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from 沐日之森.

BigSpy

1.沐日之森 Top 3 Ads Basic Understanding

   top1  top2  top3
Name  沐日之森  沐日之森  沐日之森
Page Categories  Games/Toys  Other  Other
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

沐日之森 Marketing Objectives Analysis: 

沐日之森 has been operating in Games/Toys for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. 沐日之森 best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.沐日之森 Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  在這,遇見你的羈絆  在這,遇見你的羈絆 在這,遇見你的羈絆 
Ad Copy Text  別讓時間白白流逝,支持自動模式。 #沐日之森 #新服開放  別讓時間白白流逝,支持自動模式。 #沐日之森 #新服開放  別讓時間白白流逝,支持自動模式。 #沐日之森 #新服開放
Link Description  N/A  N/A  N/A
Website Link  itunes.apple.com  play.google.com  play.google.com
CTA  INSTALL_MOBILE_APP  INSTALL_MOBILE_APP  INSTALL_MOBILE_APP
Text Word Count 76  76  76
Like 6  3  12

沐日之森 Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. 沐日之森 Top 1 ads got 6 likes. 沐日之森 uses a sentence with the finishing touch title: “在這,遇見你的羈絆”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. 沐日之森 shared 76 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is INSTALL_MOBILE_APP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. 沐日之森 should continue to optimize the ad content.

3.沐日之森 Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Video
Ad Time   2020-04-26-2020-05-09  2020-05-01-2020-05-06  2020-05-01-2020-05-06
Landing Page Link  https://itunes.apple.com/app/id1502228097  http://play.google.com/store/apps/details?id=com.eyougame.rzhp   http://play.google.com/store/apps/details?id=com.eyougame.rzhp

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by 沐日之森 are successful.

沐日之森 Creative Analysis: 

沐日之森 placed a Image ad in 2020-04-26-2020-05-09, and got 6 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.沐日之森 Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Malaysia  Malaysia  Malaysia
Language  Chinese (Traditional)  Chinese (Traditional)  Chinese (Traditional)

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

沐日之森 has the best conversion in Malaysia, and can advertise more in Malaysia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.沐日之森 Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-26-2020-05-09  2020-05-01-2020-05-06  2020-05-01-2020-05-06
During  14 days  6 days 6 days 
Like  6  3  12
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. 沐日之森 ‘s Top 1 ad received 6 likes, 0 shares, 0 comments in just 14 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for 沐日之森, helping 沐日之森 to grasp the ad data more clearly.