Top Ads on 有一種光景

有一種光景 Background Introduction:

「生活,是無數種光景的總和。」 分享生活的各種面向,收集你我日常所見、所用、所嚐、所逛的美好事物,拾起每一個片段,無數種光景,串成愜意而美妙的生活詩集。

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

有一種光景 has been advertising and marketing on Facebook for many years. And 有一種光景 has placed 15 of ads on the Facebook platform in the last month. In the past few years,有一種光景 has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for 有一種光景 on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for 有一種光景. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from 有一種光景.

BigSpy

1.有一種光景 Top 3 Ads Basic Understanding

   top1  top2  top3
Name  有一種光景  有一種光景  有一種光景
Page Categories  Lifestyle Service  Lifestyle Service  Lifestyle Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

有一種光景 Marketing Objectives Analysis: 

有一種光景 has been operating in Lifestyle Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. 有一種光景 best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.有一種光景 Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Photos from 有一種光景's post  Photos from 有一種光景's post Photos from 有一種光景's post 
Ad Copy Text  -  -  -
Link Description  N/A  N/A  N/A
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA      
Text Word Count 1554  1406  1081
Like 72  173  59

有一種光景 Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. 有一種光景 Top 1 ads got 72 likes. 有一種光景 uses a sentence with the finishing touch title: “Photos from 有一種光景's post”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. 有一種光景 shared 1554 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. 有一種光景 should continue to optimize the ad content.

3.有一種光景 Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Carousel
Ad Time   2019-04-26-2019-05-05  2019-04-14-2019-04-22  2019-04-13-2019-04-22
Landing Page Link  https://www.facebook.com/412734465759441/posts/818918605141023/  https://www.facebook.com/412734465759441/posts/812583972441153/   https://www.facebook.com/412734465759441/posts/809124792787071/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by 有一種光景 are successful.

有一種光景 Creative Analysis: 

有一種光景 placed a Carousel ad in 2019-04-26-2019-05-05, and got 72 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.有一種光景 Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Taiwan,China  Taiwan,China  Taiwan,China
Language  Portuguese  Portuguese  Portuguese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

有一種光景 has the best conversion in Taiwan,China, and can advertise more in Taiwan,China in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.有一種光景 Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-26-2019-05-05  2019-04-14-2019-04-22  2019-04-13-2019-04-22
During  10 days  9 days 10 days 
Like  72  173  59
Share  2  18  6
Comment  0  1  0

Advertising effectiveness is a direct manifestation of advertising. 有一種光景 ‘s Top 1 ad received 72 likes, 2 shares, 0 comments in just 10 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for 有一種光景, helping 有一種光景 to grasp the ad data more clearly.