Top Ads on 新假期周刊

新假期周刊 Background Introduction:

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Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

新假期周刊 has been advertising and marketing on Facebook for many years. And 新假期周刊 has placed 138 of ads on the Facebook platform in the last month. In the past few years,新假期周刊 has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for 新假期周刊 on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for 新假期周刊. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from 新假期周刊.

BigSpy

1.新假期周刊 Top 3 Ads Basic Understanding

   top1  top2  top3
Name  新假期周刊  新假期周刊  新假期周刊
Page Categories  Media/News Company  Media/News Company  Media/News Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  N/A  N/A

新假期周刊 Marketing Objectives Analysis: 

新假期周刊 has been operating in Media/News Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. 新假期周刊 best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.新假期周刊 Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  UNY元朗店正式開幕! 開幕限定大割引!每日必搶激抵福袋  新假期周刊 新假期周刊 
Ad Copy Text  no setting  no setting  -
Link Description  N/A  【限定體驗!參加戶外大空地Fitness Workshop】 依段時間成日留喺屋企,好掛住以前喺戶外做運動嘅日子呀!寶礦力水特將會於11月22日喺香港科學園舉辦Pocari Sweat Run Fest,再次同大家一齊 #GoRunGoFun!今次仲新增咗半馬拉松賽同Fitness Workshop  【恒生信用卡DORI x PHD薄餅博士快閃優惠!惠顧堂食或外賣自取滿$200即減$30!】 (即刻同 DORI了解及登記快閃優惠啦!hangseng.com/mobileoffer ) 恒生信用卡DORI最近想食PIZZA,所以同 PHD HK 搞個快閃優惠!而家至2020年6月21日,只要跟住以下3個簡單步驟,即可憑恒生信用卡於PHD薄餅博士分店惠顧堂食或外賣自取滿HK$200,即可享HK$30折扣優惠! 即刻去買個PIZZA食啦! 要獲享優惠: 1. Click入恒生信用卡人工智能助理DORI (hangseng.com/mobileoffer)並輸入「快閃優惠/Flash Offer」; 2. 然後於「 PHD薄餅博士快閃優惠」按「立即登記」以獲取電子優惠券; 3. 須於付款前向收銀員透過流動裝置出示經DORI獲取之電子優惠券,並以恒生信用卡簽賬,即獲享優惠! 優惠名額1,000個,先到先得,額滿即止。一切以PHD薄餅博士分店之名額使用情況為準。 是次優惠不適用於網上付款之交易。 優惠附帶條款,所有圖片只供參考。 快啲話畀friend知,可以click入DORI hangseng.com/mobileoffer 拎優惠! #假期速遞 #恒生信用卡人工智能助理 #DORI #快閃優惠 #PHD #薄餅博士 #PIZZA #手拉薄餅 #脆香雞 借定唔借﹖還得到先好借!
Website Link  www.weekendhk.com  www.facebook.com  www.facebook.com
CTA      
Text Word Count 0  0  1291
Like 0  0  129

新假期周刊 Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. 新假期周刊 Top 1 ads got 0 likes. 新假期周刊 uses a sentence with the finishing touch title: “UNY元朗店正式開幕! 開幕限定大割引!每日必搶激抵福袋”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. 新假期周刊 shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. 新假期周刊 should continue to optimize the ad content.

3.新假期周刊 Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-19-2020-06-20  2020-06-19-2020-06-19  2020-06-14-2020-06-19
Landing Page Link  https://www.weekendhk.com/1044374/lifestyle/%E8%B3%BC%E7%89%A9%E5%84%AA%E6%83%A0/uny-%E5%85%83%E6%9C%97-%E6%96%B0%E5%BA%97-%E9%99%90%E6%99%82%E5%84%AA%E6%83%A0-%E5%A4%A7%E5%89%B2%E5%BC%95-%E6%B5%B7%E9%AE%AE%E4%B8%BC/  https://www.facebook.com/527440987299405/posts/3252675898109220/   https://www.facebook.com/WeekendWeekly/photos/a.551293891580781/3239398752770268/?type=3

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by 新假期周刊 are successful.

新假期周刊 Creative Analysis: 

新假期周刊 placed a Image ad in 2020-06-19-2020-06-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.新假期周刊 Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Hong Kong SAR  China  China
Language  Chinese (Traditional)  English  Norwegian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

新假期周刊 has the best conversion in Hong Kong SAR, and can advertise more in Hong Kong SAR in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.新假期周刊 Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-19-2020-06-20  2020-06-19-2020-06-19  2020-06-14-2020-06-19
During  2 days  1 days 6 days 
Like  0  0  129
Share  0  0  14
Comment  0  0  5

Advertising effectiveness is a direct manifestation of advertising. 新假期周刊 ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for 新假期周刊, helping 新假期周刊 to grasp the ad data more clearly.