Top Ads on 大老闆
大老闆 Background Introduction:
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
大老闆 has been advertising and marketing on Facebook for many years. And 大老闆 has placed 144 of ads on the Facebook platform in the last month. In the past few years,大老闆 has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for 大老闆 on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for 大老闆. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from 大老闆.
1.大老闆 Top 3 Ads Basic Understanding
大老闆 Marketing Objectives Analysis:
大老闆 has been operating in Games/Toys for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. 大老闆 best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.大老闆 Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Copy Text||風靡全球的模擬經營手遊，真實模擬商戰！！有事秘書幹，老闆你來當！||no setting||no setting|
|Text Word Count||96||0||0|
大老闆 Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. 大老闆 Top 1 ads got 85 likes. 大老闆 uses a sentence with the finishing touch title: “登錄領取SSR高級秘書‼‼”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. 大老闆 shared 96 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is INSTALL_MOBILE_APP.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. 大老闆 should continue to optimize the ad content.
3.大老闆 Top 3 Ads Creative Selection
|Landing Page Link||http://play.google.com/store/apps/details?id=com.iyagame.richman||https://itunes.apple.com/app/id1478408542||https://itunes.apple.com/app/id1478408542|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by 大老闆 are successful.
大老闆 Creative Analysis:
大老闆 placed a Image ad in 2020-05-24-2020-06-10, and got 85 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.大老闆 Top 3 Ads Audience Analysis:
|Country||N/A||Taiwan,China,Hong Kong SAR||Taiwan,China,Hong Kong SAR|
|Language||Chinese (Traditional)||French||Chinese (Traditional)|
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
大老闆 has the best conversion in N/A, and can advertise more in N/A in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.大老闆 Top 3 Ads Performance Display
|During||18 days||43 days||53 days|
Advertising effectiveness is a direct manifestation of advertising. 大老闆 ‘s Top 1 ad received 85 likes, 7 shares, 2 comments in just 18 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for 大老闆, helping 大老闆 to grasp the ad data more clearly.