Top Ads on 加拿大日報 - 香港

加拿大日報 - 香港 Background Introduction:

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Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

加拿大日報 - 香港 has been advertising and marketing on Facebook for many years. And 加拿大日報 - 香港 has placed 38 of ads on the Facebook platform in the last month. In the past few years,加拿大日報 - 香港 has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for 加拿大日報 - 香港 on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for 加拿大日報 - 香港. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from 加拿大日報 - 香港.

BigSpy

1.加拿大日報 - 香港 Top 3 Ads Basic Understanding

   top1  top2  top3
Name  加拿大日報 - 香港  加拿大日報 - 香港  加拿大日報 - 香港
Page Categories  Media/News Company  Media/News Company  Media/News Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

加拿大日報 - 香港 Marketing Objectives Analysis: 

加拿大日報 - 香港 has been operating in Media/News Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. 加拿大日報 - 香港 best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.加拿大日報 - 香港 Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  港人最愛回流城市列治文  Canada Mortgage X Overseas Estate 加拿大樓市論壇 加拿大日報 - 香港 
Ad Copy Text  -  【Canada Mortgage X Overseas Estate 加拿大樓市論壇】 【帶你走進溫哥華本拿比】 ...  【溫哥華兩大豪宅周末展銷會✦回流五星級的家】 【首輪發售 Brentwood II Towe...
Link Description  售價由56餘萬加元起  N/A  N/A
Website Link  bit.ly  www.facebook.com  bit.ly
CTA  LEARN_MORE  NO_BUTTON  LEARN_MORE
Text Word Count 2033  1191  2016
Like 52  152  36

加拿大日報 - 香港 Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. 加拿大日報 - 香港 Top 1 ads got 52 likes. 加拿大日報 - 香港 uses a sentence with the finishing touch title: “港人最愛回流城市列治文”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. 加拿大日報 - 香港 shared 2033 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. 加拿大日報 - 香港 should continue to optimize the ad content.

3.加拿大日報 - 香港 Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Carousel
Ad Time   2020-06-17-2020-06-18  2020-05-19-2020-05-23  2020-05-17-2020-05-21
Landing Page Link  https://api.whatsapp.com/send?phone=85265103535&text=%E6%88%91%E6%83%B3%E6%9F%A5%E8%A9%A2%E3%80%90%E5%88%97%E6%B2%BB%E6%96%87%E6%A8%93%E7%9B%A4%E5%B1%95%E9%8A%B7%E6%9C%83%E3%80%91&fbclid=IwAR10Bkta-Ez2enqq8TzxcfN1qnGfxxH3VkhgfIU1jbRGcQd5AlsQpK1eKE4  https://www.facebook.com/CanadaNewsHK/videos/819407648583815/   https://api.whatsapp.com/send?phone=85265103535&text=%E6%88%91%E6%83%B3%E6%9F%A5%E8%A9%A2%E3%80%90Concord+Brentwood+%E6%88%96+Galleria+Picasso%E3%80%91&fbclid=IwAR10Bkta-Ez2enqq8TzxcfN1qnGfxxH3VkhgfIU1jbRGcQd5AlsQpK1eKE4

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by 加拿大日報 - 香港 are successful.

加拿大日報 - 香港 Creative Analysis: 

加拿大日報 - 香港 placed a Image ad in 2020-06-17-2020-06-18, and got 52 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.加拿大日報 - 香港 Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  China  N/A  N/A
Language  Chinese (Traditional)  Portuguese  Chinese (Traditional)

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

加拿大日報 - 香港 has the best conversion in China, and can advertise more in China in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.加拿大日報 - 香港 Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-18  2020-05-19-2020-05-23  2020-05-17-2020-05-21
During  2 days  5 days 5 days 
Like  52  152  36
Share  12  12  7
Comment  6  5  2

Advertising effectiveness is a direct manifestation of advertising. 加拿大日報 - 香港 ‘s Top 1 ad received 52 likes, 12 shares, 6 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for 加拿大日報 - 香港, helping 加拿大日報 - 香港 to grasp the ad data more clearly.