Top Ads on עיריית ירושלים

עיריית ירושלים Background Introduction:

ברוכים הבאים לעמוד הפייסבוק הרשמי של ירושלים! Welcome to the official Facebook page of Jerusalem! أهلا وسهلا بكم في صفحة الفيس بوك الرسمية للقدس عاصمة إسرائيل

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

עיריית ירושלים has been advertising and marketing on Facebook for many years. And עיריית ירושלים has placed 69 of ads on the Facebook platform in the last month. In the past few years,עיריית ירושלים has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for עיריית ירושלים on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for עיריית ירושלים. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from עיריית ירושלים.

BigSpy

1.עיריית ירושלים Top 3 Ads Basic Understanding

   top1  top2  top3
Name  עיריית ירושלים  עיריית ירושלים  עיריית ירושלים
Page Categories  Government Official  Government Official  Government Official
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

עיריית ירושלים Marketing Objectives Analysis: 

עיריית ירושלים has been operating in Government Official for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. עיריית ירושלים best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.עיריית ירושלים Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  עיריית ירושלים  יום 106 בירושלים יום היוגה הבינלאומי ירושלים 2020 
Ad Copy Text  -  מפלגת די לפחים מודיעה - אפליקציית 106, זה אשכרה עובד! יום 1...  -
Link Description  גם אנחנו ניסינו לעשות כלב מביט מטה ומצאנו את עצמנו צב מביט מעלה שלא מצליח להתהפך :( אז סדרנו לנו (וגם לכם בואו) שיעורי יוגה, פילאטיס וזומבה בחינם בהתחנה הראשונה ירושלים - The First Station Jerusalem, בשלישי רביעי ושישי עד ספטמבר!  N/A  N/A
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA      
Text Word Count 436  146  547
Like 186  350  45

עיריית ירושלים Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. עיריית ירושלים Top 1 ads got 186 likes. עיריית ירושלים uses a sentence with the finishing touch title: “עיריית ירושלים”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. עיריית ירושלים shared 436 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. עיריית ירושלים should continue to optimize the ad content.

3.עיריית ירושלים Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Video
Ad Time   2020-06-16-2020-06-19  2020-06-09-2020-06-16  2020-06-15-2020-06-16
Landing Page Link  https://www.facebook.com/Jerusalem/photos/a.419319171439038/2960559513981645/?type=3  https://www.facebook.com/413997108637911/posts/2939440609426869/   https://www.facebook.com/413997108637911/posts/2955509714486625/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by עיריית ירושלים are successful.

עיריית ירושלים Creative Analysis: 

עיריית ירושלים placed a Image ad in 2020-06-16-2020-06-19, and got 186 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.עיריית ירושלים Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Israel  Israel  Israel
Language  N/A  N/A  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

עיריית ירושלים has the best conversion in Israel, and can advertise more in Israel in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.עיריית ירושלים Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-16-2020-06-19  2020-06-09-2020-06-16  2020-06-15-2020-06-16
During  4 days  8 days 2 days 
Like  186  350  45
Share  6  19  1
Comment  29  41  17

Advertising effectiveness is a direct manifestation of advertising. עיריית ירושלים ‘s Top 1 ad received 186 likes, 6 shares, 29 comments in just 4 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for עיריית ירושלים, helping עיריית ירושלים to grasp the ad data more clearly.