Top Ads on אופטיקנה OPTICANA

אופטיקנה OPTICANA Background Introduction:

הצטרפו אלינו ותוכלו להיות הראשונים לקבל עדכונים על קולקציות חדשות ומבצעים שווים

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

אופטיקנה OPTICANA has been advertising and marketing on Facebook for many years. And אופטיקנה OPTICANA has placed 90 of ads on the Facebook platform in the last month. In the past few years,אופטיקנה OPTICANA has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for אופטיקנה OPTICANA on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for אופטיקנה OPTICANA. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from אופטיקנה OPTICANA.

BigSpy

1.אופטיקנה OPTICANA Top 3 Ads Basic Understanding

   top1  top2  top3
Name  אופטיקנה OPTICANA  אופטיקנה OPTICANA  אופטיקנה OPTICANA
Page Categories  Sunglasses & Eyewear Store  Sunglasses & Eyewear Store  Sunglasses & Eyewear Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  magento  magento  magento

אופטיקנה OPTICANA Marketing Objectives Analysis: 

אופטיקנה OPTICANA has been operating in Sunglasses & Eyewear Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. אופטיקנה OPTICANA best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.אופטיקנה OPTICANA Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  60 ₪ מתנה על כל משקפי השמש באתר, רק בלילה >>  לפרטים ורכישה באתר >> לפרטים ורכישה באתר >> 
Ad Copy Text  -  מוצר עדשות המגע המוביל 1DAY ACUVUE MOIST של ג'ונסון עכשיו במבצע...  חוזרים לשגרה וחסר לכם מגע? עכשיו באתר אופטיקנה, עדשות מ...
Link Description      
Website Link  www.opticana.co.il  bit.ly  www.opticana.co.il
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 561  390  497
Like 6  6  34

אופטיקנה OPTICANA Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. אופטיקנה OPTICANA Top 1 ads got 6 likes. אופטיקנה OPTICANA uses a sentence with the finishing touch title: “60 ₪ מתנה על כל משקפי השמש באתר, רק בלילה >>”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. אופטיקנה OPTICANA shared 561 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. אופטיקנה OPTICANA should continue to optimize the ad content.

3.אופטיקנה OPTICANA Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-26-2020-05-27  2020-05-23-2020-05-24  2020-05-13-2020-05-20
Landing Page Link  https://www.opticana.co.il/%D7%9E%D7%A9%D7%A7%D7%A4%D7%99-%D7%A9%D7%9E%D7%A9/versosun?utm_source=facebook&utm_medium=post_night&utm_campaign=white_night  https://www.opticana.co.il/%D7%A2%D7%93%D7%A9%D7%95%D7%AA-%D7%9E%D7%92%D7%A2/acuvuemoist/m6101?utm_source=facebook&utm_medium=post_acuvue&utm_campaign=acuvue89   https://www.opticana.co.il/%D7%A2%D7%93%D7%A9%D7%95%D7%AA-%D7%9E%D7%92%D7%A2/acuvuemoist/m6131?utm_source=facebook&utm_medium=post&utm_campaign=contacts_acuvue&utm_content=static

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by אופטיקנה OPTICANA are successful.

אופטיקנה OPTICANA Creative Analysis: 

אופטיקנה OPTICANA placed a Image ad in 2020-05-26-2020-05-27, and got 6 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.אופטיקנה OPTICANA Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Israel  N/A  Israel
Language  N/A  N/A  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

אופטיקנה OPTICANA has the best conversion in Israel, and can advertise more in Israel in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.אופטיקנה OPTICANA Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-26-2020-05-27  2020-05-23-2020-05-24  2020-05-13-2020-05-20
During  2 days  2 days 8 days 
Like  6  6  34
Share  0  0  4
Comment  3  0  6

Advertising effectiveness is a direct manifestation of advertising. אופטיקנה OPTICANA ‘s Top 1 ad received 6 likes, 0 shares, 3 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for אופטיקנה OPTICANA, helping אופטיקנה OPTICANA to grasp the ad data more clearly.