Top Ads on ΗΡΩΝ

ΗΡΩΝ Background Introduction:

Ο Νέος Μεγάλος Προμηθευτής Ενέργειας στην Ελληνική Αγορά. Παράγουμε Ενέργεια, Παρέχουμε Ρεύμα

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

ΗΡΩΝ has been advertising and marketing on Facebook for many years. And ΗΡΩΝ has placed 45 of ads on the Facebook platform in the last month. In the past few years,ΗΡΩΝ has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for ΗΡΩΝ on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for ΗΡΩΝ. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from ΗΡΩΝ.


1.ΗΡΩΝ Top 3 Ads Basic Understanding

   top1  top2  top3
Page Categories  Other  Company  Other
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

ΗΡΩΝ Marketing Objectives Analysis: 

ΗΡΩΝ has been operating in Other for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. ΗΡΩΝ best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.ΗΡΩΝ Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  ΗΡΩΝ Συνεργάτης Αλεξανδρούπολη  "Άκουσέ την" με τις λίστες Spotify του ΗΡΩΝΑ! Έλα Και Εσύ Στον ΗΡΩΝ 
Ad Copy Text  ΗΡΩΝ Επίσημος Συνεργάτης Αλεξανδρούπολη   Mε τις λίστες του ΗΡΩΝΑ στο Spotify, που έχει επιμεληθεί ο ...   Η Χαμηλότερη Τιμή Kwh! Με Τα Νέα Προγράμματα ΗΡΩΝ UP Βάλε ...
Link Description  N/A  Στο sport, στο βαν, στο station wagon, στην κούρσα, στο jeep ακόμα και στο λεωφορείο... με ένα play, "την ακούς"!  45% Έκπτωση Συνέπειας
Website Link
Text Word Count 75  479  300
Like 8  67  3

ΗΡΩΝ Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. ΗΡΩΝ Top 1 ads got 8 likes. ΗΡΩΝ uses a sentence with the finishing touch title: “ΗΡΩΝ Συνεργάτης Αλεξανδρούπολη”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. ΗΡΩΝ shared 75 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is MESSAGE_PAGE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. ΗΡΩΝ should continue to optimize the ad content.

3.ΗΡΩΝ Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2020-06-10-2020-06-14  2020-06-06-2020-06-13  2020-06-04-2020-06-06
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by ΗΡΩΝ are successful.

ΗΡΩΝ Creative Analysis: 

ΗΡΩΝ placed a Video ad in 2020-06-10-2020-06-14, and got 8 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.ΗΡΩΝ Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Greece  Greece  Greece
Language  Greek  Greek  Greek

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

ΗΡΩΝ has the best conversion in Greece, and can advertise more in Greece in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.ΗΡΩΝ Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-10-2020-06-14  2020-06-06-2020-06-13  2020-06-04-2020-06-06
During  5 days  8 days 3 days 
Like  8  67  3
Share  1  11  0
Comment  0  4  1

Advertising effectiveness is a direct manifestation of advertising. ΗΡΩΝ ‘s Top 1 ad received 8 likes, 1 shares, 0 comments in just 5 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for ΗΡΩΝ, helping ΗΡΩΝ to grasp the ad data more clearly.