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Infinity Advertising Agency 5 reasons why you should study Graphic Design
Graphic design is much like the third act of magic: the prestige, in which one has to bring something into existence that was previously not there. So, why you should study it?
1- Get paid for being creative.
Graphic designers express their creativity every day. As well as picking colour palettes and choosing imagery and type they also have to think ‘outside the box’ to solve challenging briefs.
2- Make a real difference.
Every design project from a small flyer to a major advertising campaign has the potential to make a difference. For instance, a poster campaign could encourage someone to donate blood, the right logo can help a local business attract more customers or you can even just point people in the right direction through effective signage.
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5- Make your mark on the world.
As a designer, you will be creating unique work you can be proud of and sharing it with the world. Seeing something you designed in context – on a supermarket shelf or billboard – is always exciting and your work could potentially be seen by generations to come.
For inquiries and reservations Call us on 01025333326
Or you can fill the form and our team is going to call
Sophia Georgopoulou | Design ..Brand New “That summer feeling!” Project !
more here: https://sophiag.com/work/instant-summer/
The intensity of competition within the category of juices is, quite frankly, insane and a good product on its own is not enough to guarantee success. Here come Melon Bros, a small yet ambitious company based in Thessaloniki, Greece focusing exclusively on quality watermelon juice. They wanted a fresh, bold and distinctive proposition, including naming and visual identity for a brand destined for export.
Younger generation of international consumers, health-conscious but unwilling to forego pleasure. Knowledgeable and demanding, they are ready to pay a premium for a juice that ticks the right boxes.
What else is the watermelon if not the epitome of summer? Child-like innocence, happy thoughts, smiles, and a feeling of carelessness that we would like to enjoy throughout the year. But what if we could do exactly that? If we had summer trapped in a bottle, we could have immediate access to precious summer feelings, whenever we feel like. Instant Summer! The creative tone we wanted? Vibrant and full of life, yet simple and unpretentious – like a lovely summer day.
The juice comes from the heart of the watermelon, and it stands for the heart of the summer. This is why a heart-like shape with the distinctive marks of the watermelon – the green skin, the bright, red core and the black seeds- dominate the identity. The shape is complemented by a one big, juicy drop, The backside is covered by text in playful green letters, explaining in a very frank, down-to-earth way the philosophy of the juice and its pledge to stick to absolute naturalness. All these, set against the natural red canvas of the juice itself create an end-result that is as inviting as it is convincing. Enjoy your summer all year round!
Company logo, Brand name, Brand logo, Brand Strategy, Packaging, Art Direction
Client: Melon Bros
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