Award-winning Case Study For Zattoo Deutschland By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Zattoo Deutschland”, or large enterprises, they have established a Facebook page for advertising and promotion. “Zattoo Deutschland” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Zattoo Deutschland” through the method of adspy!

Zattoo Deutschland Facebook ad Introduction by ad spy method

“Zattoo Deutschland” introduction:Zattoo bringt dir das Fernsehen live und on demand mit 90 Sendern in einer App. #watchyouwant Das ist unsere Facebookseite für alle Nutzer in Deutschland.

“Zattoo Deutschland” Facebook ads last run:2020-02-12 04:41:50

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Zattoo Deutschland” ads data to help “Zattoo Deutschland” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Zattoo Deutschland”. In this report, we analyze in detail the best ad cases of “Zattoo Deutschland”.

Zattoo Deutschland Top3 Ads Case Study:

Advertisers Zattoo Deutschland Zattoo Deutschland Zattoo Deutschland
Ad title Zattoo PREMIUM starten Zattoo PREMIUM starten Zattoo - TV Streaming
Ad text Wechsel jetzt zum Testsieger! Über 100 Sender, HD und zusätzliche Features. Zattoo Premium ist i... Wechsel zum Testsieger! Über 100 Sender, HD und zusätzliche Features. Zattoo Premium ist im 1. M... Über 100 TV-Sender in einer App. Jetzt zum Testsieger wechseln und Zattoo Premium Gratismonat sta...
Ad format Image Image Image
Categories Internet Company Internet Company Internet Company
Duration 163 days 163 days 83 days
Like 0 1 1

Zattoo Deutschland Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Zattoo Deutschland” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Zattoo Deutschland” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Zattoo Deutschland” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Zattoo PREMIUM starten Zattoo PREMIUM starten Zattoo - TV Streaming
Ad text  Wechsel jetzt zum Testsieger! Über 100 Sender, HD und zusätzliche Features. Zattoo Premium ist i...  Wechsel zum Testsieger! Über 100 Sender, HD und zusätzliche Features. Zattoo Premium ist im 1. M...  Über 100 TV-Sender in einer App. Jetzt zum Testsieger wechseln und Zattoo Premium Gratismonat sta...
Ad type  other  other  other
Ad word count 134  128  122

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Zattoo Deutschland”, the text type used is other to obtain the best ad performance. “Zattoo Deutschland” can use this copy style more. On the other hand, “Zattoo Deutschland” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Zattoo Deutschland” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Zattoo Deutschland” are:GET_OFFER,GET_OFFER,INSTALL_MOBILE_APP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “GET_OFFER” help “Zattoo Deutschland” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Zattoo Deutschland” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Zattoo Deutschland” top 3 ads schedules are: 163 days,163 days, and 83 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Zattoo Deutschland”‘s top 1 ad duration is 163 days. Every advertisement has a life cycle.
“Zattoo Deutschland” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Zattoo Deutschland” ad case study report

If you want to check the best ad case study of other advertisers related to “Zattoo Deutschland”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Zattoo Deutschland”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.