Award-winning Case Study For Yoga on Gaia By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Yoga on Gaia”, or large enterprises, they have established a Facebook page for advertising and promotion. “Yoga on Gaia” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Yoga on Gaia” through the method of adspy!

Yoga on Gaia Facebook ad Introduction by ad spy method

“Yoga on Gaia” introduction:My Yoga is a premium Yoga Video Studio streaming the best Yoga Classes, Pilates and Meditation Practices on demand anytime, anywhere, in HD quality.

“Yoga on Gaia” Facebook ads last run:2020-02-17 05:24:32

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Yoga on Gaia” ads data to help “Yoga on Gaia” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Yoga on Gaia”. In this report, we analyze in detail the best ad cases of “Yoga on Gaia”.

Yoga on Gaia Top3 Ads Case Study:

 1st2nd3rd
Advertisers Yoga on Gaia Yoga on Gaia Yoga on Gaia
Ad title Commit to Yourself Yoga on Gaia Yoga on Gaia
Ad text In 2020, become who you truly want to be. Pose-by-pose, Gaia’s world-renowned yoga instructors ar...  In 2020, become who you truly want to be. Gaia’s world-renowned yoga instructors deliver classes ...
CTA type SIGN_UP SIGN_UP SIGN_UP
Ad format Image Carousel Carousel
Categories other other other
Duration 47 days 59 days 38 days
Like 559 1205 509

Yoga on Gaia Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Yoga on Gaia” top 3 ads are: Image,Carousel, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Yoga on Gaia” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Yoga on Gaia” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Commit to Yourself Yoga on Gaia Yoga on Gaia
Ad text  In 2020, become who you truly want to be. Pose-by-pose, Gaia’s world-renowned yoga instructors ar...    In 2020, become who you truly want to be. Gaia’s world-renowned yoga instructors deliver classes ...
Ad type  other  other  other
Ad word count 231  0  168

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Yoga on Gaia”, the text type used is other to obtain the best ad performance. “Yoga on Gaia” can use this copy style more. On the other hand, “Yoga on Gaia” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Yoga on Gaia” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Yoga on Gaia” are:SIGN_UP,SIGN_UP,SIGN_UP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SIGN_UP” help “Yoga on Gaia” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Yoga on Gaia” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Yoga on Gaia” top 3 ads schedules are: 47 days,59 days, and 38 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Yoga on Gaia”‘s top 1 ad duration is 47 days. Every advertisement has a life cycle.
“Yoga on Gaia” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Yoga on Gaia” ad case study report

If you want to check the best ad case study of other advertisers related to “Yoga on Gaia”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Yoga on Gaia”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.