Award-winning Case Study For Yellow Ribbon Project Singapore By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Yellow Ribbon Project Singapore”, or large enterprises, they have established a Facebook page for advertising and promotion. “Yellow Ribbon Project Singapore” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Yellow Ribbon Project Singapore” through the method of adspy!

Yellow Ribbon Project Singapore Facebook ad Introduction by ad spy method

“Yellow Ribbon Project Singapore” introduction:The Yellow Ribbon Project seeks to engage the community in giving ex-offenders a second chance at life and to inspire a ripple effect of concerted community action to support ex-offenders and their families.

“Yellow Ribbon Project Singapore” Facebook ads last run:2020-02-17 05:12:33

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Yellow Ribbon Project Singapore” ads data to help “Yellow Ribbon Project Singapore” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Yellow Ribbon Project Singapore”. In this report, we analyze in detail the best ad cases of “Yellow Ribbon Project Singapore”.

Yellow Ribbon Project Singapore Top3 Ads Case Study:

Advertisers Yellow Ribbon Project Singapore Yellow Ribbon Project Singapore Yellow Ribbon Project Singapore
Ad title Lend A Hand. Make A Difference. The Yellow Ribbon Prison Run Returns on 15 Sep The Road to Acceptance: #ChallengeYRself
Ad text Pay it forward like how Azahari does by helping struggling families of the newly incarcerated. Az... Join us for some family fun and run for #YRSecondChances at the Yellow Ribbon Prison Run. Registr... The Yellow Prison Run returns on Sun, 15 Sep. Register now!
Ad format Image Video Video
Categories other other other
Duration 1 days 1 days 1 days
Like 8 281 232

Yellow Ribbon Project Singapore Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Yellow Ribbon Project Singapore” top 3 ads are: Image,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Yellow Ribbon Project Singapore” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Yellow Ribbon Project Singapore” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Lend A Hand. Make A Difference. The Yellow Ribbon Prison Run Returns on 15 Sep The Road to Acceptance: #ChallengeYRself
Ad text  Pay it forward like how Azahari does by helping struggling families of the newly incarcerated. Az...  Join us for some family fun and run for #YRSecondChances at the Yellow Ribbon Prison Run. Registr...  The Yellow Prison Run returns on Sun, 15 Sep. Register now!
Ad type  other  other  other
Ad word count 256  115  59

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Yellow Ribbon Project Singapore”, the text type used is other to obtain the best ad performance. “Yellow Ribbon Project Singapore” can use this copy style more. On the other hand, “Yellow Ribbon Project Singapore” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Yellow Ribbon Project Singapore” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Yellow Ribbon Project Singapore” are:LEARN_MORE,SIGN_UP,SIGN_UP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Yellow Ribbon Project Singapore” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Yellow Ribbon Project Singapore” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Yellow Ribbon Project Singapore” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Yellow Ribbon Project Singapore”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Yellow Ribbon Project Singapore” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Yellow Ribbon Project Singapore” ad case study report

If you want to check the best ad case study of other advertisers related to “Yellow Ribbon Project Singapore”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Yellow Ribbon Project Singapore”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.