Award-winning Case Study For Yellow Jersey By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Yellow Jersey”, or large enterprises, they have established a Facebook page for advertising and promotion. “Yellow Jersey” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Yellow Jersey” through the method of adspy!

Yellow Jersey Facebook ad Introduction by ad spy method

“Yellow Jersey” introduction:We believe riding a bike is one of the best things in life. Whether it's for fun or fitness, it's all about getting out there and enjoying the ride.

“Yellow Jersey” Facebook ads last run:2020-02-04 08:54:07

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Yellow Jersey” ads data to help “Yellow Jersey” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Yellow Jersey”. In this report, we analyze in detail the best ad cases of “Yellow Jersey”.

Yellow Jersey Top3 Ads Case Study:

 1st2nd3rd
Advertisers Yellow Jersey Yellow Jersey Yellow Jersey
Ad title Handy Infographic: Bike Luggage Charges For Air Travel 4 free online Pilates classes for cyclists with Yellow Jersey Apply now for our marketing and partnerships executive position
Ad text Taking your bike on holiday this year? Don't book your flight before you've checked out our infog... Much more than just insurance. Take out a policy this month, and get access to 4 exclusive online... Do you have a passion for cycling and managing partnerships? Yellow Jersey are looking for new ma...
CTA type LEARN_MORE GET_OFFER APPLY_NOW
Ad format Image Image Image
Categories Insurance Broker Insurance Broker Insurance Broker
Duration 68 days 21 days 14 days
Like 0 2 0

Yellow Jersey Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Yellow Jersey” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Yellow Jersey” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Yellow Jersey” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Handy Infographic: Bike Luggage Charges For Air Travel 4 free online Pilates classes for cyclists with Yellow Jersey Apply now for our marketing and partnerships executive position
Ad text  Taking your bike on holiday this year? Don't book your flight before you've checked out our infog...  Much more than just insurance. Take out a policy this month, and get access to 4 exclusive online...  Do you have a passion for cycling and managing partnerships? Yellow Jersey are looking for new ma...
Ad type  other  other  other
Ad word count 228  127  110

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Yellow Jersey”, the text type used is other to obtain the best ad performance. “Yellow Jersey” can use this copy style more. On the other hand, “Yellow Jersey” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Yellow Jersey” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Yellow Jersey” are:LEARN_MORE,GET_OFFER,APPLY_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Yellow Jersey” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Yellow Jersey” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Yellow Jersey” top 3 ads schedules are: 68 days,21 days, and 14 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Yellow Jersey”‘s top 1 ad duration is 68 days. Every advertisement has a life cycle.
“Yellow Jersey” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Yellow Jersey” ad case study report

If you want to check the best ad case study of other advertisers related to “Yellow Jersey”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Yellow Jersey”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.