Award-winning Case Study For Wowza Media Systems By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Wowza Media Systems”, or large enterprises, they have established a Facebook page for advertising and promotion. “Wowza Media Systems” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Wowza Media Systems” through the method of adspy!

Wowza Media Systems Facebook ad Introduction by ad spy method

“Wowza Media Systems” introduction:Wowza Media Systems helps organizations harness the power of streaming by reducing the complexities of video and audio delivery to any device.

“Wowza Media Systems” Facebook ads last run:2020-01-24 20:38:29

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Wowza Media Systems” ads data to help “Wowza Media Systems” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Wowza Media Systems”. In this report, we analyze in detail the best ad cases of “Wowza Media Systems”.

Wowza Media Systems Top3 Ads Case Study:

Advertisers Wowza Media Systems Wowza Media Systems Wowza Media Systems
Ad title The Complete Guide To Live Streaming Wowza Streaming Engine Beta Program Professional Live Streaming Solutions and Services
Ad text In this guide we dive into what live video streaming is, how it works, and why you need it. Test-drive #WowzaStreamingEngine pre-release builds and get early access to new features, improve... Wowza Media Systems helps organizations harness the power of streaming by reducing the complexiti...
Ad format Image Image Video
Categories other other other
Duration 1 days 1 days 1 days
Like 30 45 49

Wowza Media Systems Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Wowza Media Systems” top 3 ads are: Image,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Wowza Media Systems” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Wowza Media Systems” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title The Complete Guide To Live Streaming Wowza Streaming Engine Beta Program Professional Live Streaming Solutions and Services
Ad text  In this guide we dive into what live video streaming is, how it works, and why you need it.  Test-drive #WowzaStreamingEngine pre-release builds and get early access to new features, improve...  Wowza Media Systems helps organizations harness the power of streaming by reducing the complexiti...
Ad type  other  other  other
Ad word count 91  133  142

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Wowza Media Systems”, the text type used is other to obtain the best ad performance. “Wowza Media Systems” can use this copy style more. On the other hand, “Wowza Media Systems” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Wowza Media Systems” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Wowza Media Systems” are:DOWNLOAD,SIGN_UP,SIGN_UP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “DOWNLOAD” help “Wowza Media Systems” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Wowza Media Systems” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Wowza Media Systems” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Wowza Media Systems”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Wowza Media Systems” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Wowza Media Systems” ad case study report

If you want to check the best ad case study of other advertisers related to “Wowza Media Systems”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Wowza Media Systems”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.