Award-winning Case Study For World of Tanks By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “World of Tanks”, or large enterprises, they have established a Facebook page for advertising and promotion. “World of Tanks” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “World of Tanks” through the method of adspy!

World of Tanks Facebook ad Introduction by ad spy method

“World of Tanks” introduction:World of Tanks («Мир танков») — это массовая многопользовательская онлайн-игра

“World of Tanks” Facebook ads last run:2020-02-28 02:36:23

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “World of Tanks” ads data to help “World of Tanks” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “World of Tanks”. In this report, we analyze in detail the best ad cases of “World of Tanks”.

World of Tanks Top3 Ads Case Study:

Advertisers World of Tanks World of Tanks World of Tanks
Ad title World of Tanks Ежедневный дайджест «ББ 2020». День 10 Танковый фестиваль в World of Tanks
Ad text Последний лот. Закончим с ним и попрощаемся. Поехали. Как чувствуют себя лидеры соревнований? А кому стоит провести генеральную мобилизацию войск для ф... ⚡ Командир, как насчёт «Чешских каникул»? Именно с них начинается наш фестиваль! Присоединяйся,...
Ad format Image Video Image
Categories other other other
Duration 1 days 1 days 1 days
Like 27 4 48

World of Tanks Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “World of Tanks” top 3 ads are: Image,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“World of Tanks” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “World of Tanks” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title World of Tanks Ежедневный дайджест «ББ 2020». День 10 Танковый фестиваль в World of Tanks
Ad text  Последний лот. Закончим с ним и попрощаемся. Поехали.  Как чувствуют себя лидеры соревнований? А кому стоит провести генеральную мобилизацию войск для ф...  ⚡ Командир, как насчёт «Чешских каникул»? Именно с них начинается наш фестиваль! Присоединяйся,...
Ad type  other  other  other
Ad word count 53  145  190

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “World of Tanks”, the text type used is other to obtain the best ad performance. “World of Tanks” can use this copy style more. On the other hand, “World of Tanks” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “World of Tanks” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “World of Tanks” are:N/A,N/A,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “World of Tanks” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “World of Tanks” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “World of Tanks” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “World of Tanks”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“World of Tanks” should put ads in the best time period, so that ads get the most value in a limited time.

Related “World of Tanks” ad case study report

If you want to check the best ad case study of other advertisers related to “World of Tanks”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “World of Tanks”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.