Award-winning Case Study For World Golf Tour By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “World Golf Tour”, or large enterprises, they have established a Facebook page for advertising and promotion. “World Golf Tour” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “World Golf Tour” through the method of adspy!

World Golf Tour Facebook ad Introduction by ad spy method

“World Golf Tour” introduction:Play the #1 free golf game on the web and experience famous golf courses like Pebble Beach, Pinehurst, St Andrews and Valhalla.

“World Golf Tour” Facebook ads last run:2019-11-30 09:44:26

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “World Golf Tour” ads data to help “World Golf Tour” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “World Golf Tour”. In this report, we analyze in detail the best ad cases of “World Golf Tour”.

World Golf Tour Top3 Ads Case Study:

Advertisers World Golf Tour World Golf Tour World Golf Tour
Ad title #1 Free Realistic Golf Game The #1 Free Realistic Golf Game #1 Free Realistic Golf Game
Ad text Experience famous golf courses from around the world, all free to play wherever you are. ⛳ Your tee time is now! Play free golf anytime and anywhere on WGT Golf. Experience world famous g... Experience famous golf courses from around the world, all free to play wherever you are. ⛳
Ad format Image Video Image
Categories App Page other App Page
Duration 568 days 1 days 417 days
Like 629 157 676

World Golf Tour Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “World Golf Tour” top 3 ads are: Image,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“World Golf Tour” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “World Golf Tour” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title #1 Free Realistic Golf Game The #1 Free Realistic Golf Game #1 Free Realistic Golf Game
Ad text  Experience famous golf courses from around the world, all free to play wherever you are. ⛳  Your tee time is now! Play free golf anytime and anywhere on WGT Golf. Experience world famous g...  Experience famous golf courses from around the world, all free to play wherever you are. ⛳
Ad type  other  other  other
Ad word count 90  164  90

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “World Golf Tour”, the text type used is other to obtain the best ad performance. “World Golf Tour” can use this copy style more. On the other hand, “World Golf Tour” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “World Golf Tour” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “World Golf Tour” are:SIGN_UP,PLAY_GAME,SIGN_UP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SIGN_UP” help “World Golf Tour” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “World Golf Tour” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “World Golf Tour” top 3 ads schedules are: 568 days,1 days, and 417 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “World Golf Tour”‘s top 1 ad duration is 568 days. Every advertisement has a life cycle.
“World Golf Tour” should put ads in the best time period, so that ads get the most value in a limited time.

Related “World Golf Tour” ad case study report

If you want to check the best ad case study of other advertisers related to “World Golf Tour”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “World Golf Tour”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.