Award-winning Case Study For Workplace Training By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Workplace Training”, or large enterprises, they have established a Facebook page for advertising and promotion. “Workplace Training” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Workplace Training” through the method of adspy!

Workplace Training Facebook ad Introduction by ad spy method

“Workplace Training” introduction:Situated in Maryborough QLD, we are Professional Trainers and Assessors offering Nationally Accredited Courses in Security Operations, First Aid, CPR and Firearms Safety Training.

“Workplace Training” Facebook ads last run:2020-02-21 12:02:16

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Workplace Training” ads data to help “Workplace Training” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Workplace Training”. In this report, we analyze in detail the best ad cases of “Workplace Training”.

Workplace Training Top3 Ads Case Study:

Advertisers Workplace Training Workplace Training Workplace Training
Ad title Workplace Training Workplace Training Workplace Training
Ad text FIRST AID & CPR Course - 11th of May - Maryborough Do you need to do a First Aid or CPR Course? ... CPP30411 Certificate 3 in Security Operations - Fraser Coast Are you looking for a new career in... CASH IN TRANSIT Course - Security Officers - Fraser Coast Thursday 7th of February 2019. Enrolli...
Ad format Image Image Image
Categories Education Education Education
Duration 2 days 71 days 3 days
Like 12 17 15

Workplace Training Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Workplace Training” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Workplace Training” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Workplace Training” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Workplace Training Workplace Training Workplace Training
Ad text  FIRST AID & CPR Course - 11th of May - Maryborough Do you need to do a First Aid or CPR Course? ...  CPP30411 Certificate 3 in Security Operations - Fraser Coast Are you looking for a new career in...  CASH IN TRANSIT Course - Security Officers - Fraser Coast Thursday 7th of February 2019. Enrolli...
Ad type  other  other  other
Ad word count 1568  3811  2288

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Workplace Training”, the text type used is other to obtain the best ad performance. “Workplace Training” can use this copy style more. On the other hand, “Workplace Training” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Workplace Training” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Workplace Training” are:MESSAGE_PAGE,NO_BUTTON,MESSAGE_PAGE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “MESSAGE_PAGE” help “Workplace Training” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Workplace Training” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Workplace Training” top 3 ads schedules are: 2 days,71 days, and 3 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Workplace Training”‘s top 1 ad duration is 2 days. Every advertisement has a life cycle.
“Workplace Training” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Workplace Training” ad case study report

If you want to check the best ad case study of other advertisers related to “Workplace Training”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Workplace Training”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.