Award-winning Case Study For Women's Fitness of Boston By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Women's Fitness of Boston”, or large enterprises, they have established a Facebook page for advertising and promotion. “Women's Fitness of Boston” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Women's Fitness of Boston” through the method of adspy!

Women's Fitness of Boston Facebook ad Introduction by ad spy method

“Women's Fitness of Boston” introduction:Women's Fitness is a non-intimidating, community of fit and adoring women! Unlimited fitness classess, weight room, locker room/showers,unbeatable prices !

“Women's Fitness of Boston” Facebook ads last run:2020-02-17 09:28:31

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Women's Fitness of Boston” ads data to help “Women's Fitness of Boston” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Women's Fitness of Boston”. In this report, we analyze in detail the best ad cases of “Women's Fitness of Boston”.

Women's Fitness of Boston Top3 Ads Case Study:

Advertisers Women's Fitness of Boston Women's Fitness of Boston Women's Fitness of Boston
Ad title Timeline Photos Women's Fitness of Boston Timeline Photos
Ad text College Student Special! 3 Month Membership Deal! #collegefitness #studentdeal #bostonfitness #wo... Hop into shape at Women’s Fitness of Boston this Spring with our 30 day trial for $30 ! https://w... Spring into a Stronger YOU this April! Sign up for a 30 day trial for $30 #strongeryou #womensfit...
Ad format Image Video Image
Categories Gym/Physical Fitness Center Gym/Physical Fitness Center Gym/Physical Fitness Center
Duration 1 days 7 days 4 days
Like 2 3 5

Women's Fitness of Boston Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Women's Fitness of Boston” top 3 ads are: Image,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Women's Fitness of Boston” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Women's Fitness of Boston” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Timeline Photos Women's Fitness of Boston Timeline Photos
Ad text  College Student Special! 3 Month Membership Deal! #collegefitness #studentdeal #bostonfitness #wo...  Hop into shape at Women’s Fitness of Boston this Spring with our 30 day trial for $30 ! https://w...  Spring into a Stronger YOU this April! Sign up for a 30 day trial for $30 #strongeryou #womensfit...
Ad type  other  other  other
Ad word count 195  171  196

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Women's Fitness of Boston”, the text type used is other to obtain the best ad performance. “Women's Fitness of Boston” can use this copy style more. On the other hand, “Women's Fitness of Boston” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Women's Fitness of Boston” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Women's Fitness of Boston” are:SIGN_UP,SIGN_UP,SIGN_UP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SIGN_UP” help “Women's Fitness of Boston” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Women's Fitness of Boston” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Women's Fitness of Boston” top 3 ads schedules are: 1 days,7 days, and 4 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Women's Fitness of Boston”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Women's Fitness of Boston” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Women's Fitness of Boston” ad case study report

If you want to check the best ad case study of other advertisers related to “Women's Fitness of Boston”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Women's Fitness of Boston”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.